Document details

C­Modules: A Learning Package for Social and Behavior Change Communication (SBCC)

Washington, DC: C-Change;FHI 360;USAID (2012), 248 pp.

CC-like licence

Other editions: also published in French, Portuguese and Spanish

"C-Change has created this learning package for facilitated, face-to-face workshops on social and behavior change communication (SBCC). The package includes a series of six modules. The Introduction Module outlines all five steps of C-Planning (see graphic to the right). It also provides an overview of the SBCC framework and guiding principles that run through the remainder of the course. The next five modules each focus on one distinct step of the SBCC planning process: 1. Understanding the Situation; 2. Focusing & Designing; 3. Creating; 4. Implementing & Monitoring; 5. Evaluating & Replanning. If asked, the Introduction Module is 0, so the following modules (1–5) correspond to the steps of C-Planning. The Introduction Module can be given independently. However, completing the introduction is necessary to do any of the other five modules. This package was designed for staff of health and development programs in medium-sized organizations. It speaks to staff with varying degrees of experience in planning or implementing SBCC programs. The learning of the participants depends on facilitators with personal, practical experience in SBCC. Facilitators should tailor each module to the profile of their learners as well as to the time available." (Overview, page 2)