Audience Focus & Engagement
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110
Featured
Topics
Audience Feedback, Interaction & Participation
39
Community Radios
19
Audience Clubs & Listener Groups
18
Interactive Radio: Audience Participation, Interaction & Feedback
15
Community Radio Audiences & Use
14
Community Participation in Community Media
11
Rural Radio Programmes, Rural Radios, Rural Development & Radio
8
Civic Engagement, Citizen & Community Participation
8
Agricultural Information & Extension
7
Radio Consumption, Radio Use, Radio Audiences
7
Civic Engagement, Citizen Participation, Civil Society & Digital Communication
6
Civic Engagement, Citizen Participation, Civil Society & Media
6
Participatory Communication
6
User-Generated Contents
6
Gender and Radio
5
Digital Journalism, Online Journalism
4
Agricultural Radio Programmes
3
Audience Research
3
Audience Research: Planning & Implementing Surveys
3
Alternative Communication & Media
3
Citizen Journalism, Community Journalism
3
Development Communication, Communication for Development (C4D)
3
Edutainment Radio Programmes
3
Facebook
3
Twitter & Microblogs
3
Participatory Research Methods
3
Audiences & Users
2
Audience Composition
2
Audience Letters
2
Audience Orientation
2
Audience Research: Concepts & Experiences
2
Digital & Social Media Use, Internet Use
2
Media Use, Media Consumption
2
Opinion Polls, Public Opinion Research
2
Television Consumption, Televison Use, Television Audiences
2
Community Development: Role of Communication & Media
2
Farm Radio International (NGO)
2
Edutainment Campaigns: Effects & Effectiveness
2
Daily Maverick (South Africa)
2
Rappler (Philippines)
2
The Quint (India)
2
Social Media
2
Content Moderation & Regulation: Social Media
2
Social Media Marketing in Broadcasting Enterprises
2
Accountability & Transparency of the Media
2
Rural Women & Communication
2
Good Practice Examples
2
Moderation / Facilitation Skills & Techniques
2
Vaccination Campaigns & Vaccine Hesitancy
2
Journalists: Professional Identity & Values
2
Financing Media: Customer Payments, Subscription Models, User-Based Financing
2
Deutsche Welle
2
Public Spheres
2
Radio Debates, Radio Talk Shows, Call-In Radio Programmes
2
Youth Radio Programmes, Youth Radio Stations, School Radios
2
University Radios
2
Mobile Phones in Rural Areas
2
Gender Advocacy & Empowerment, Gender Mainstreaming
1
Peasants / Farmers & Communication
1
Audience Expectations & Satisfaction
1
Audience Research Methods
1
Mobile Phone Use
1
Target Groups
1
Trust in the Media, Credibility of Media
1
COPE (Catholic Radio Network, Spain)
1
Radio Sutatenza (ACPO) (Colombia)
1
Christian Radios
1
Community Newspapers, Community Press
1
ALER
1
Community Radio Management
1
Community Reporters, Media Volunteers
1
Discussion Forums, Community Discussions, Citizen Consultations
1
Media Assistance: Community Radios
1
Storytelling
1
Conflict Prevention, Mediation & Reconciliation: Role of Media
1
Conflict-Sensitive Digital Technology Use & Social Media in Prevention & Transformation
1
Conflict-Sensitive / Peace Communication
1
Conflict-Sensitive Radio Journalism, Radio in Conflict Prevention & Transformation
1
Media Assistance: Conflict Prevention, Mediation & Reconciliation
1
Contents of Media
1
Fans, Fandom, Fan Cultures
1
Development Assistance: Beneficiaries, Target Groups, Beneficiary Inclusion & Participation
1
Behaviour Change Communication
1
Behaviour Change Communication: Effects & Effectiveness
1
Development Journalism & Media Representation of Development Issues
1
Edutainment Campaigns: Experiences
1
Rural Communication for Development
1
Digital Ethics, AI Ethics, Social Media Ethics, Data & Information Ethics
1
E-Governance, E-Democracy
1
Interactive Media
1
Social Media in Political Communication
1
Online Magazines & Newspapers
1
Financing Digital / Online Media
1
Online Radio, Internet Radio, Radio Streaming
1
Podcasts
1
Online News
1
Journalistic Social Media Use
1
Social / Digital Media and ICTs in Disaster & Humanitarian Crisis Management & Prevention
1
Radio in Disasters & Humanitarian Crises
1
Countering Hate Speech, Disinformation & Propaganda
1
Media Viability & Financial Sustainability
1
Educational Radio Programmes
1
Educational Effects of Media, Educational Role of Media
1
Interactive Audio Learning, Interactive Digital Learning, Interactive Radio Instruction
1
Training
1
Water Resources Management, Water Access & Supply
1
Defamation, Libel, Slander
1
Fact-Checking & Verification of Sources
1
Self-Regulation of Media
1
Women's Radio Programmes
1
Gender Relations
1
Media Assistance: Gender Focus
1
COVID-19 Communication
1
Health Radio Programmes
1
Mental Health Reporting & Media Representation
1
International Radio Broadcasting, Foreign Radio Broadcasting
1
News
1
Election Reporting
1
Poverty & Impoverished People: Reporting & Media Representation
1
Local Governance & Accountability: Role of Media
1
Local Radios, Local Radio Programmes
1
Local Television
1
Fondation Hirondelle
1
Media Assistance: Radio
1
Media Assistance Research
1
Organizational Communication, Institutional Communication
1
Media Landscapes, Media Systems, Media Situation in General
1
Ombudsmen
1
Financing Media, Financial Media Management
1
Financing Not-For-Profit & Community Media
1
Crowdfunding
1
Membership Organizations
1
Organisational & Governing Structures of Media
1
BBC
1
Refugees / Displaced People
1
Governance & Accountability as Focus of Radio Programmes
1
Political Television Programmes & Political Talkshows
1
Public Service Broadcasting
1
Radio Programmes & Genres
1
Radio Magazines
1
Radio Programming, Programme Structures & Schedules
1
Radio Reception, Radio Psychology, Radio Effects
1
Radio Research Methods
1
Radio Stations
1
Bush Radio (Cape Town, South Africa)
1
KKCR (Kagadi Kibaale Community Radio) (Uganda)
1
Kovsie FM (Bloemfontein, South Africa)
1
Radio Elshinta (Jakarta, Indonesia)
1
Radio Maputaland (Jozini, South Africa)
1
Radio Riverside (Khara Hais District, South Africa)
1
Radio Zibonele, Khayelitsha, South Africa>
1
Emotions in the Media, Emotional Functions & Messages of Media
1
Preference
1
Attitudes, Attitude Formation & Change
1
Motivations
1
Research in Media & Communication
1
Communication & Media Indicators
1
Qualitative Analysis
1
Quantitative Analysis
1
Formative Research
1
Focus Groups & Group Discussions (Qualitative Research Method)
1
Participatory Observation (Research Method)
1
Rural Communication, Media in Rural Areas
1
Participation
1
Population
1
Mobile Phone Apps
1
Interactive Voice Response (IVR)
1
Television
1
Television Programming, Programme Structures & Programme Policies
1
Urban Communication, Urban Media
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
"Based on an online survey with 330 Chilean journalists and 4,615 media users, this study examines the discrepancies between the expectations of Chilean audiences and news professionals regarding journalistic roles and their evaluation of media performance. The findings reveal that audiences place g ... more
"This article explores the patterns and consequences of transnational audiences’ engagement with global media in the digital age, focusing on experiences in Africa. It examines Nigerians’ interactions with the BBC World Service, and draws on active audience theory and Joseph Nye’s soft power c ... more
"Redaktionen müssen angesichts einer zunehmend fragmentierten Publikumsbeziehung neue Wege finden, ihre Rezipierenden an sich zu binden. Eine in diesem Kontext oftmals diskutierte Strategie ist die des Audience- Engagements. Im Rahmen einer Fallstudie untersucht dieser Beitrag Chancen und Herausfor ... more
"Despite the assertion that radio is a dying medium due to technological advances, community radio has proven its resilience and relevance as an essential tool for development communication. Launched in 2020, the community FM radio in New Corella, Davao del Norte, has been instrumental in reaching t ... more
"Compared with work on trust in news, surprisingly little research examines audiences’ expectations of journalism. Audiences’ expectations, after all, elucidate public opinion of news, including the criteria by which news and journalists may be trusted. Journalism expectancy research is particul ... more
"In November 2023, DW Akademie brought together journalists, civil society organizations, digital rights experts, and media influencers for a consultation workshop in Kampala, Uganda. In the two-day event, hosted by Media Challenge Initiative (MCI), the diverse group collaboratively developed recomm ... more

Building and Engaging Specific Audiences: Lessons from the Third Round of Table Stakes Europe

World Association of Newspapers and News Publishers (WAN-IFRA);Google News Initiative (2023), 63 pp.
"Risk and crisis communication (RCC) is a complex constellation of multiple actors, platforms, and voices. It involves institutional actors but also laypeople. Participation by social media users can both facilitate and obstruct effective RCC. The present study draws on in-depth interviews with Swed ... more

News, Negativity, and the Audience's Role in Finding Happiness in Journalism

In: Happiness in Journalism
Valérie Bélair-Gagnon; Avery E. Holton; Mark Deuze; Claudia Mellado (eds.)
London; New York: Routledge (2023), pp. 193-195
"This commentary argues that caring about mental health and well-being in journalism begins with journalists, but it also should include corresponding care for news audiences." (Abstract)
"Esta investigación tiene como objetivo determinar indicadores clave para evaluar la capacidad de transparencia, autorregulación y participación de los usuarios, las tres dimensiones de la accountability. Se adoptó un triple punto de partida metodológico: revisión sistemática de literatura so ... more
"The following are the key insights identified across all three weeks of the radio dialogue: In week one of radio dialogue, 36.2% of the participants (n=125) and week 3 55.1% (n=266) of participants agreed that there should be unity and cooperation among all members of the community. They stated tha ... more

E-Participation in Africa: Literature Review

Bonn; Addis Ababa: Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ);DataCipation Project (2022), 28 pp.
"E-participation is the use of Information and Communications Technologies (ICTs) or digital technologies to involve citizens in public decision-making with the goal of empowering citizens and for the benefit of society as a whole. It is part of e-governance, a term that refers to the use of ICTs in ... more
"The aim of this article is to show to what extent alternative audio media can be built online, not only by amateurs but also as a combination of the energy and involvement of professional journalists and the community of listeners who are ready to support them [...] The podcast Raport o stanie swia ... more
"Aufbauend auf dem sozialpsychologischen Konzept der sozialen Unterstützung haben wir das KASI-Prinzip entwickelt. Es stellt Redaktionen drei Stile der Empowerment-Moderation zur Verfügung: den kognitiven Stil (K), den affektiven Stil (A) und den sozial-integrativen Stil (SI). Die Stile unterschei ... more
"Listening clubs constitute a space that allows a group of people to listen to a radio programme together, discuss the programme, ask questions in order to clarify what it was about, and even create their own radio programmes. Generally speaking, community listening clubs aim to improve access to in ... more
"Radio shows which invite audience participation via short message service (SMS)—interactive radio–SMS—can be designed as a mixed methods approach for applied social research during COVID-19 and other crises in low and middle income countries. In the aftermath of a cholera outbreak in Somalia, ... more
"Audience research remains a fractured discipline and this continues to hinder its development into a fully-fledged academic field. There are many reasons for this – historic, philosophical, structural, epistemological and methodological – that are discussed in the course of this essay. However, ... more
"With the diffusion of the internet, media and communication research witnessed the emergence of a new term, ‘engagement’. Although, the term is widely used it is poorly defined and in need of explication. Through semantic network analysis, the analysis shows how traditions, as varied as audienc ... more
"The aim of this article is to analyse the meanings of ‘engagement’ deployed in media and communication journals over the last five years (2016-2020), in 502 articles found through the Web of Science. Through the analysis of their abstracts, supported by Iramuteq software, this research has iden ... more