"The value of online user comments is a much-debated issue. In journalism, the newly arising possibility for readers and viewers to easily and instantaneously share their views on journalistic output was welcomed at first. Compared to the conventional letter to the editor it represented a democratiz
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ed form of audience feedback. News organizations increased their presence in the social web and gained more and more experience with user comments. Over time, however, discontent towards the quality of online user comments seemed to grow. But what is the responsibility of journalism in this respect? How do news organizations use the social web? How do they handle online user comments? To what extent do they tap the dialogical potential of the social web for facilitating exchange and understanding between different viewpoints? This study pursues these questions by investigating the case of Germany’s international public service broadcaster Deutsche Welle with its explicit dialogical mandate. It provides an in-depth examination of a transition period in which the news organization is grappling with its self-conception as a serious news provider in the casual social web environment, in which social media editors struggle for recognition from their established colleagues, and in which “stepping back and letting the discussion unfold on its own” serves as a strategy to avoid censorship accusations from users. Based on a specially developed analytical grid the study offers a democracy-theoretical evaluation of the user comments and their handling by Deutsche Welle." (Back cover)
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"Community radio in Mali and Niger represents important hubs through which organized groups (such as listening clubs or associations) access information and participate in broadcasting through active and formalized channels. Drawing on radio listener focus groups conducted in Mali and Niger between
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2018 and 2020, this article discusses the importance, to community radio, of ‘loud’ participation (formalized spaces) and ‘quiet’ participation (informal discussion spaces) amongst audiences. We argue that these ‘quiet’ forms of participation are important as they reinforce and support existing networks of solidarity in the community. Community radio stations rarely ‘hear’ listener participation via these informal spaces of discussion – which are more closely associated with women – but they are nonetheless crucial, yet overlooked, alternative forms of audience participation." (Abstract)
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"In this article, we draw on experiences from the Grassroot Wavelengths project that introduces an innovative peer-to-peer platform to support the creation and management of community radio stations. We offer insight into the practices of participation in community media, where the users influence d
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ecisions concerning the technology, the content, the actors and the organization policy of the radio station, through a participatory design approach. These collaborations between researchers and users, together with a focus on the development of relational assets in local contexts, are fundamental in an attempt to design a platform that fosters conviviality and offers an alternative way to consider participation in community media." (Abstract)
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"This article summarises preliminary reflections for mediators on social media codes of conduct. Such codes of conduct, to be agreed upon by conflict stakeholders, would aim to prevent and mitigate the use of social media to exacerbate conflicts or jeopardise peace processes. Such codes of conduct w
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ould apply to both social media content (specific types of posts and comments such as hate speech) and social media behaviour (specific uses of social media such as coordinated efforts to manipulate public debate)." (Page 1)
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"The authors engage with a range of cross-disciplinary perspectives in order to explore the actions of a vigilant digital audience — denunciation, shaming, doxing — and to consider the role of the press and other public figures in supporting or contesting these activities. In turn, the volume il
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luminates several tensions underlying these justice seeking activities — from their capacity to reproduce categorical forms of discrimination, to the diverse motivations of the wider audiences who participate in vigilant denunciations. This timely volume presents thoughtful case studies drawn both from high-profile Anglo-American contexts, and from developments in regions that have received less coverage in English-language scholarship [China, Morocco, Russia and Slovenia]. It is distinctive in its focus on the contested boundary between policing and entertainment, and on the various contexts in which the desire to seek retribution converges with the desire to consume entertainment." (Back cover)
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"This paper examines the motivation of audiences to participate in the programming of community radio; the readiness of community radio stations’ management and their audiences to embrace mobile applications; whether Rwanda is a conducive environment for the deployment of mobile applications in co
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mmunity radio; and finally issues of affordability and availability of the internet. The study is qualitative and draws on interviews with community radio audiences as well as unstructured in-depth interviews with local technology experts and community radio representatives. Uses and gratification and diffusion of innovation theories guided the analysis. The study found that the pursuit of recognition within their communities is the main motivator for audiences to participate in community radio programming. The management and audiences of the four community radio stations who participated in this study understand the importance of mobile technologies for community engagement and are interested in adopting them. Rwanda is a conducive environment for the deployment of mobile apps in the community radio sector. Audiences can afford to use these services at least once a week, despite ongoing issues of unreliability of the internet. Further studies may investigate issues of adoption and affordability by the wider community as this paper focused on highly engaged community radio audiences." (Abstract)
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"This article examines what drives audience participation in interactive broadcast shows, with implications for the democratic potential of these shows as spaces of citizen engagement and public discussion. It makes three contributions, the first two to audience and media studies and the last to pol
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itical communication. First, it provides evidence to fill a gap in empirical knowledge on what drives audience participation in interactive broadcasts in Africa. “Mediated sociability”—the ways in which audience members are socialized into thinking about interactive broadcast shows as a space in which people like them have a voice— emerges as a strong determinant of audience participation. Second, it then uses this evidence from a non-Western perspective to reinforce the importance of conceptualizing the interactive broadcast show as a convened social space that can enable active citizenship. Third, by advancing scholarship on audiences and publics, the article deepens our understanding on the democratic significance of interactive broadcast in Africa and beyond." (Abstract)
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"This article discusses participatory methods for data gathering in the context of a partnership between a Swiss-based media development organization, Fondation Hirondelle, and a research team at the University of Sheffield. In 2018–2019, the partnership conducted fieldwork which focused on the im
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pact of radio on women listeners in Niger. The project used participatory methods of data gathering in the form of workshops and focus group discussions (FGDs). The article examines the advantages and limitations of combining the practical experience of international development organizations and the in-depth research capabilities of academia. To triangulate this collaboration and to navigate the limitations of FGDs, the use of workshops is discussed as an important method for providing feedback among the radio practitioners and experts in Niger. The article examines the usefulness of combining these methods and reshaping their application to promote participatory research with radio audiences and practitioners." (Abstract)
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"This paper analyses to whom Spanish journalists feel responsible. To achieve this objective, we sent out a survey to Spanish journalists to ascertain their opinion on this question. The journalists’ point of view was then compared with that of the general public though six focus groups consisting
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of Spanish citizens from six cities in Spain (Barcelona, Castellón, Madrid, Sevilla, Mondragón and Santiago de Compostela). Lastly, five in-depth interviews were conducted with journalism experts (e.g., directors of professional journalist associations). The main results show that the journalists feel particularly responsible to their conscience, the journalism code of ethics and their sources. The citizens, in contrast, believe that journalists should be responsible to the audience. We contextualised the Spanish finding in the European context by comparing our results with those derived from a study among European journalists." (Abstract)
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"This report focuses on how digital-born news media navigate audience engagement in the context of both rapid developments in a digital, mobile, and platform-dominated media environment and significant political pressure, including the ‘weaponisation’ of social media to target and harass indepen
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dent news organisations and individual journalists, along with their audiences. It is based on analysis of data from Participatory Action Research, including fieldwork and interviews at three news organisations in the process of actively redefining audience engagement. They are Rappler (the Philippines), Daily Maverick (South Africa), and The Quint (India) – all commercial news organisations of the Global South, whose public interest journalism has been recognised with top international industry awards. We show how these outlets, two of which – Rappler and The Quint – relied heavily on social media for distribution and audience engagement at the outset, are now faced with the risks accompanying open and social journalism at-scale, including the ‘weaponisation’ of online communities by political actors, and the frequently changing priorities of the platforms. We find that, in response to political attacks, and the risks associated with various forms of what we’re calling platform capture’, these news organisations are evolving, and are increasingly focused on forging deeper, narrower, and stronger relationships with audiences, emphasising physical encounters, investment in niche audiences over empty reach, and moving communities to action." (Publisher description)
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"In this factsheet, we study online audience engagement with legacy and digital-born news media across social media platforms (Facebook and Twitter) and the open web during the 2019 Indian General Election on the basis of data collected between 11 April and 19 May. We analyse cross-platform online a
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udience engagement with a sample of 101 major Indian news media during an election in which more than five thousand candidates ran for the 543 available seats in the Lok Sabha, the lower house of the Indian parliament, and nine hundred million eligible voters were called to the polls in the largest democratic election in the world." (Publisher description)
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"This report examines how digital-born news media in the Global South have developed innovative reporting and storytelling practices in response to growing disinformation problems. Based on field observation and interviews at Rappler in the Philippines, Daily Maverick in South Africa, and The Quint
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in India, we show that all three organisations combine a clear sense of mission and a commitment to core journalistic values with an active effort to find new ways of identifying and countering disinformation, based on a combination of investigative journalism fact-checking, data and social network analysis, and sometimes strategic collaboration with both audiences and platform companies. In the process, each of these organisations are developing new capacities and skills, sharing them across the newsroom, differentiating themselves from their competitors, and potentially increasing their long-term sustainability, in ways we believe other news media worldwide could learn from. All three case organisations we examine here are digital-born, mobile-first (or in the process of becoming so), and at least in part enabled by social media in terms of audience development and reach. While smaller than their most important legacy media competitors, all have built significant online audiences across their websites and social media channels. They represent a strategic sample of leading digital-born commercial news media operating with limited resources in challenging media, political, and press freedom environments in the Global South." (Publisher description)
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"The traditional financial models for news are dying. Could churches, environmental movements, and open source communities hold clues to its survival? We’re at a moment of profound transition and successive crisis for news. Our mission is to explore how membership models might help. A key takeaway
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from our research over the past 12 months is that membership models are fundamentally different from subscription or product models–and that they require whole new methods and mindsets to be successful. Membership isn’t just “subscription by another name” (though it’s often referenced that way), or about giving consumers access to a product. It’s participation in a larger cause that reflects what they want to see in civil society. In membership, there’s a different “social contract” or “value proposition” between the site and its members. At the basic level of: What do you give? What do you get? Subscribers pay their money and get access to a product. But members join the cause and participate because they believe in it." (Executive summary)
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"The traditional approach of communication for rural development (RD) was greatly influenced by the dominant paradigm of development. The retort against this paradigm gave birth to the participatory approach of communication wherein the common people in rural areas were considered as the ‘subjects
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’ of development in conjunction with their active involvement. It is the era when alternative communication medium like community radio (CR) was accepted as a tool of participatory RD in developing counters like India. Based on case studies of India’s pioneer CRs (Sangam Radio and Radio Bundelkhand), using media ethnography tools, a qualitative enquiry was carried out to explore its role in the process of RD by inclusion of voices of rural subalterns in their own development." (Abstract)
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"Even at the most audience-informed organizations, journalists recognize the immense difficulty in making sense of what audience members and relevant experts know, particularly without presently available tools and ample staff. This work is hard, yet there is an increasing amount of interest in it.
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We hear more reporters, editors, and audience development staff around the world asking: how can this work be operationalized? With this report you see what we have learned so far about memberful routines. We close by highlighting some of the limits and cautions of working closely with members. We do this not to dissuade you from pursuing these routines, but to help as you undertake your own projects with members, donors, subscribers, and contributors: not every story can have, and not every story should have, reader involvement; make it crystal clear to community members: Everyone has opinions. Your opinions will not run our newsroom; member engagement is hard work. Staff need to be identified, trained, and given time to do it right; be ready to handle the incoming traffic if your callouts and other outreach succeed and you have plenty of takers. Design for potential over-supply of information!; project management is a discipline unto itself. Without it, news sites will find it hard to succeed at establishing memberful routines; members in their natural state do not necessarily know what news organizations need from them. We have to teach them that part." (Conclusion, page 53)
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"[...] this pilot study in Siaya County sought to assess what makes for more effective public participation in Kenya. In contributing to a timely policy concern about how to best meet the imperatives/aspirations of devolution, it sought also to address the limited empirical evidence in scholarship a
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bout how to design effective public participation. The pilot study had two operational components, designed to generate new insights into public participation in the context of devolution in Kenya: 1) implementation of an intervention, designed to generate citizen engagement and feed insights from citizen voice into a Country policy process; 2) a study into the intervention, examining the extent to which its distinct elements make it an effective means of providing for public participation with County governments in Kenya." (Introduction, page 4)
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"Somalia is facing a protracted displacement crisis. Since the new wave of displacement as a result of the 2016/2017 drought, 2.6 million people - one in six Somalis - have been forced to flee their homes.1 Displaced groups in Somalia are extremely vulnerable - lacking in sustainable livelihoods, pe
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rmanent housing and access to basic services. Their arrival and continued presence in cities and towns, such as Mogadishu, Baidoa and Bossaso, are straining services and infrastructure in municipalities that already struggle to deliver for the host community [...] In response to the context outlined above, AVF proposed and deployed an innovative social accountability and public opinion gathering intervention that is designed to meet the following objectives: 1. Devise a methodology for consultations with communities that uses radio shows and targeted SMS adverts to participants in previous radio series as a means to engage with communities, establish feedback loops and generate data; 2. Conduct data analysis in order to inform the elaboration of area-level outcomes supporting the attainment of durable solutions in the target locations, based on the perceptions of residents and people affected by displacement [...] It is important to note that this is a survey of perceptions and therefore does not always represent objective facts on the ground. Any social change initiative must however be based on a strong understanding of the populations’ perceptions, given that they guide their behaviors and attitudes. This also allows having a better grasp on challenges encountered, which enables work towards improving the situation, particularly taking into consideration age and gender specific experiences." (Introduction, page 6-7)
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"Community radio represents an opportunity for audiences to play a lead role in the production, dissemination and ownership of media channels and content. The active participation of audiences is one of the primary differences between community radio stations and their commercial and state-run count
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erparts. The role of participation though is complicated in environments where community radio acts as an instrument for development, as is the case in India where community radio licenses are held by either educational establishments or non-governmental organizations (NGOs). Discussions around defining, encouraging and evaluating participation are extensive, yet little has been written about what defines meaningful participation from the perspective of community members. Drawing on ethnographic fieldwork in India, this article explores what makes participation meaningful and who is able to engage in this meaningful participation with community radio stations. Applying this perspective to community radio, encourages a more qualitative, holistic view of the benefits and outcomes of those who participate. Considering meaningful rather than maximalist or minimalist allows space to explore the impacts of participation in environments where it may be limited or restricted by structural factors. Engaged, invested audiences who regularly and meaningfully participate in their stations can help ensure that community radio remains a collaborative and powerful force within the global media landscape." (Abstract)
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"This paper evaluates readers’ perceptions of Idikelethu newspaper as a tool for community development, particularly in Alice, in the Eastern Cape Province of South Africa. Data was collected from two focus group discussions that were held in the areas where Idikelethu newspaper has high readershi
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p rates. The findings revealed that development-related issues such as health awareness, education and community safety, among others, are regularly addressed by this community newspaper. Based on the findings and analysis of data, this study concludes that Idikelethu newspaper contributes in many ways to the development of its readers and Alice community in general. It is anticipated that the findings of this paper will play an important role in assisting Idikelethu and other community newspapers to function better as agents of community development." (Abstract)
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