Managing & Financing Religious Media
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"This exploratory study uses the Design Thinking framework and starts by mapping elements related to church growth from different works of literature and local successful churches’ experiences. Using this list of elements, a survey was designed to provide an overview of the existing internal resou ... more
"In this book we are looking at leadership change and sustainability of the Catholic Church’s media projects in Eastern Africa from the business management perspective. As a matter of fact, we must appreciate how much the Catholic Church has demonstrated entrepreneurial leadership through her medi ... more

Marketing in Catholic Media

In: Religious Messages in Media
Roma: EDUSC (2011), pp. 123-146
"The Katolícke noviny weekly derives five to ten times more income from advertising than Rádio Lumen, and the radio station derives three to ten times more income from advertising than TV LUX. Katolícke noviny are self-supporting, and so the publisher is not pressed for increasing advertising inc ... more
"The Religious Broadcast Management Handbook is a comprehensive sourcebook of practical information about radio and television broadcasting. Christian broadcasters need to know everything secular professionals in the same field need to know—and more. This book covers everything from buying air tim ... more