commbox Audience Focus & Engagement

Audience Focus & Engagement

Filter

113

Sort by:

Direction:

Download (22)

DTR Radio Listening Clubs, Zambia: Impact Evaluation Report

Kitty Warnock

Panos Southern Africa (2001), 17 pp.

"The project ran from November 98 to May 2001, involving 13 rural women’s clubs in the Mpika district of Zambia, 600 km north of Lusaka. The clubs recorded their discussions of development issues or requests for development support; the tapes were sent to a radio producer in Lusaka, who recorded a ... response from a relevant service-provider or politician. The discussion and response were edited into one programme and broadcast as a regular weekly programme by the national broadcaster, ZNBC. The clubs listened to the programmes and discussed them at their weekly meetings. This evaluation assessed the development impact of the project, principally by talking to members of the clubs and others in their communities. An audience survey was also carried out, in three different areas. The main findings of the evaluation were: The project has brought substantial material benefits and new information to the communities. To some extent the clubs and communities have been empowered to access development inputs themselves, though the mediation of the radio programme producer has also been an important factor; The success in achieving material benefits for the communities was probably a strong force in building community support for the clubs in the early months of the project, but now their role in providing information and stimulating discussion is equally appreciated; The Clubs have not achieved material benefits specifically for their own incomegenerating activities, which was the original aim of the project, and which they see (on a video) happening in Zimbabwe. Income-generating is still the clubs’ main purpose, so the project should seek to help them strengthen their income-generating activities; The project has stimulated intense discussions, in the clubs and the communities, about social issues. The clubs’ ability to discuss and present issues clearly is greatly appreciated by men and young people in the communities; There is an emerging perception of a role for the clubs as educators for their communities. They are confidently passing on their own experience, and information from outside sources, as well as “hosting” outside experts in their radio programmes; The programmes are widely listened to and appreciated all over Zambia." (Summary) more

Download (34)

Le feedback des usagers dans les médias

Frédéric Antoine

Bruxelles: Fondation Roi Baudouin (2000), 165 pp.

"La comparaison entre les situations évoquées dans les deux parties de ce travail (Belgique v/s exemples étrangers) le souligne de manière patente: la Belgique présente un déficit appréciable en matière de feedback des usagers en regard de ce qui se passe ailleurs dans le monde." (Conclusion ... more

Google Scholar (88)

WorldCat (80)

Prospects for Rural Radio in Africa: Strategies to Relate Audience Research to the Participatory Production of Radio Programmes

Jean-Pierre Ilboudo

In: African Broadcast Cultures: Radio in Transition

Richard Fardon, Graham Furniss (eds.)

Oxford: James Currey Publishers (2000), pp. 42-71

Google Scholar (66)

WorldCat (74)

Conociendo nuestras audiencias: Percepción de las temáticas de educación en población en la Bolivia tropical

Víctor van Oeyen, Karen Nava

La Paz: ERBOL (1998), 71 pp.

Google Scholar (80)

WorldCat (67)

Radio participativa: Guía de planificación para el uso de la radio participativa en el desarrollo comunitario

Lilliana León

San José: Voces Nuestras (1997), 78 pp.

Google Scholar (71)

WorldCat (78)

L'etude de l'auditoire des radios rurales: Atelier de formation

Wageningen; Bamako; Paris: Centre Technique de Coopération Agricole et Rurale (CTA); Centre de Services de Production Audiovisuelle (CESPA); Groupe de recherche et d’échanges technologiques (GRET) (1997), 133 pp.

Google Scholar (70)

WorldCat (65)

Atelier sur l'etude d'auditoire par le diagnostic participatif

Jacques da Matha, Martin Faye

Kaolack (SN): Radiodiffusion Télévision Sénégalaise (RTS); Conseil International des Radios-Télévisions d'Expression Française (CIRTEF); Centre Interafricain d'Etudes en Radio Rurale de Ouagadougou (CIERRO) (1997), 34 pp.

Google Scholar (64)

WorldCat (64)

Mito y realidad de la participación radial en Chile

Naín Nómez

Santiago: CENECA (1989), 56 pp.

Google Scholar (69)

WorldCat (64)

Massenkommunikation und Bewusstseinsbildung der Inder: Möglichkeiten und Grenzen am Beispiel des indischen Radio Rural Forums

Rosario Gomez

Münster: Westfälische Wilhelms-Universität, Doctoral Thesis (1973), 357 pp.

Google Scholar (82)

WorldCat (76)

L'information et le développement

J. Madjri

Interstages (Bruxelles), issue 55 (1969), pp. 12-16

"L'information contribue au développement économique et social — L'apport de l'expérience de radios-clubs du Niger et du Togo. Extrait de Construire ensemble, CESAO, Bobo-Dioulasso, n° 3, mai-juin 1968." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countri ... more

Google Scholar (66)

WorldCat (75)

Whither Africa Quarterly

Overseas Quarterly (London), volume 4, issue 5 (1965), pp. 138-139

"The article summarises the present situation of TV in Africa — It provides statistical information on the differences ways of studying in audience reaction study." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 2463, topic ... more

Google Scholar (76)

WorldCat (65)

Tape Recorded Programmes in Agricultural Extension

A. A. Kingshotte

OVAC Bulletin (London), issue 8 (1963), pp. 14-18

"Report on an experiment carried out in June 1962 in the province of Zaria (Northern Nigeria) under the auspices of the Nigerian Ministry of Agriculture — The author describes the reactions of the public to agricultural broadcasts presented by mobile radio teams — He shows the value of such expe ... more

External Link (78)

Google Scholar (75)

WorldCat (72)

Social Research in Newly Independent Countries: An Indian Example

P. Neurath

Public Opinion Quarterly, volume 24, issue 4 (1960), pp. 670-674

"Importance of sociological research for the developing countries, shown through the example of a study of the working of the "Farm Radio Forums in the Spring of 1959 — Methods and application of the survey in 20 of the 150 villages and in 20 "control" villages — Positive results have led to a d ... more