Document details

Engaging Development: Environment and Content of Radio Broadcasting in Nigeria

Lagos; Dakar: Institute for Media and Society (IMS);Panos West Africa (2007), vi, 72 pp.

Contains illustrations, bibliogr. pp. 60-64

ISBN 978-978-082-711-3

"Given the prevailing environment, radio cannot better engage development, and this is in spite of the qualities of radio that endear it to development agencies and governments elsewhere. As Ojebode (forthcoming b) suggests, for radio to realise its potentials as a development medium in Nigeria, some far-reaching and major restructuring need to be effected, and the current media landscape must be altered.
First, and the one that requires the strongest political will, is that government should take its hands off radio. A truly public service system should be put in place [...]
The second suggestion towards making radio engage development more fruitfully is that government should stop vacillating over the establishment of community radio. Our study shows that radio stations are alienated from the community and from listeners [...]
Third, development planning and practice in Nigeria should be integrated. In Nigeria, different government and development agencies work independently and often at cross purposes [...]
The fourth suggestion, which is related to the third, is the need to ensure that the tasks radio encourages people to perform in its jingles and programmes are feasibly supported by existing infrastructure [...]
The fifth step we must take is that government must support private stations in order for them to more fruitfully participate in development communication. Our study shows that these stations devote more time to development issues than do government stations [...]
Finally, we suggest that Nigerian communication schools and colleges review their curricula to include topics on public journalism. Also known as civic or citizen journalism, public journalism seeks to put the citizens at the centre of news and reports." (Recommendations, page 58-59)