"The primary audience of this toolkit is anyone using or planning to use radio to enhance the impact of their development programs. It does not assume any level of prior knowledge of interactive radio from the reader. It will primarily appeal to practitioners who are planning to work through established radio stations or disseminate audio recordings independent of radio (for example, via MP3 players or mobile phones). It is not intended to be a guide to establishing a radio station from scratch, although you will likely find much of the content relevant if that is your main objective." (Introduction, page v)