The Live-Streaming Handbook: How to Create Live Video for Social Media on Your Phone and Desktop
London, New York: Routledge (2018), xxviii, 359 pp.
Contains many figures, index
ISBN 9781138630055 (pbk); 9781315209883 (online)
Signature commbox: 40-Production-E 2018
"Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he’s given to professional broadcasters, with you. From structuring and developing a show to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried-and-tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies." (Publisher description)
I. SO YOU WANT TO GO LIVE?
1 Why love live? 3
2 Facebook Live, 12
3 Twitter Go Live/Periscope, 27
4 YouTube, 49
5 Other live-streaming apps and software, 55
II. LIVE-STREAM THEMES
6 Your live-stream strategy, 67
7 Content is king, 73
8 Focus on ...127
III. PRE-SHOW PRODUCTION
9 How long and when it's on, 177
10 The recce, 185
11 Live-stream privacy, security and safety, 190
12 Tech tips and kit, 213
IV. ON AIR
13 Your vital title, 229
14 Comments and reactions, 236
15 Shares, follows and notifications, 246
16 The presenter, 254
17 The producer, 273
18 The viewers, 277
19 At the start of the show, 286
20 During the show, 296
21 At the end of the show, 308
V. POST-SHOW PRODUCTION
22 Downloads and uploads, 317
23 Amplify your live-stream, 326
24 Measuring your metrics, 340
1 Why love live? 3
2 Facebook Live, 12
3 Twitter Go Live/Periscope, 27
4 YouTube, 49
5 Other live-streaming apps and software, 55
II. LIVE-STREAM THEMES
6 Your live-stream strategy, 67
7 Content is king, 73
8 Focus on ...127
III. PRE-SHOW PRODUCTION
9 How long and when it's on, 177
10 The recce, 185
11 Live-stream privacy, security and safety, 190
12 Tech tips and kit, 213
IV. ON AIR
13 Your vital title, 229
14 Comments and reactions, 236
15 Shares, follows and notifications, 246
16 The presenter, 254
17 The producer, 273
18 The viewers, 277
19 At the start of the show, 286
20 During the show, 296
21 At the end of the show, 308
V. POST-SHOW PRODUCTION
22 Downloads and uploads, 317
23 Amplify your live-stream, 326
24 Measuring your metrics, 340
