Document details

Broadcasting in Asia and the Pacific: A Continental Survey of Radio and Television

Philadelphia: Temple University Press (1978), xx, 429 pp.

Contains bibliogr. pp. 397-416, index

Series: International and Comparative Broadcasting

ISBN 877220689

"Asian and Pacific national broadcasting personnel and international communication scholars, trainers, and practitioners contributed to this anthology, which covers the instructional and functional foundations of broadcasting in 44 countries, territories, and dependencies, ranging from Afghanistan on the periphery of West Asia to the South Pacific islands. All chapters are original except the introductory one, which is reprinted from the 1974 Asian Press and Media Directory, and many are by nationals from the countries described. For the most part topics covered are oriented to historical development, control, ownership and pressures, programming and performance, facilities, financing and advertising, external services, audiences, training, and research. There is a long section on cross-system functions which includes specialized program services and international, regional, and national assistance and cooperation." (Eleanor Blum, Frances G. Wilhoit: Mass media bibliography. 3rd ed. Urbana: University of Illinois Press, 1990 Nr. 690)