Document details

Chinese Propaganda Seducing the World

Brussels: PUNCT (2019), 292 pp.

Contains illustrations, bibliogr. pp. 261-274, index

ISBN 978-908233644-3

Signature commbox: 313:10-International 2019

"In contrast to earlier publications on Chinese propaganda and media, 'Chinese propaganda seducing the world' offers the first comprehensive analysis of propaganda from Mao to today. Here lies the book’s strength. The author, Jeanne Boden, holds a PhD in Oriental Languages and Cultures (Ghent University), and draws on years of experience studying the complexity of cross-cultural cooperation, in particular, between Europe and China. She has conducted an impressive analysis of more than 2,500 photographs of propaganda in public spaces all over China taken between 1994 and 2018, and, additionally, on other formats like propaganda movies, television programs, and myriad publications. Displayed throughout the book, these materials include gems such as the unique picture taken in Lhasa in 2002 with a Chinese propaganda slogan dating back to 1966–1976 (pp.61), the somewhat surreal Communist Party Theme Park (pp.82), or the striking example of a public humiliation campaign from during the Cultural Revolution that has been turned into a tourist commodity (pp.64). Substantial context is added to the analysis. For example, how “[c]onstruction itself has become a political measure of China’s success and growth and is therefore actively put to use for political purposes” (pp.31), or how “the absence of the idea of privacy in the socialist work unit paved the way for the technologically advanced control seen in China today” (pp.142)." (Review by Jono van Belle in: Communications, vol. 45:1, 2020)