Introduction: tree-sitting in the network society / Brett Hutchins and Libby Lester, 1
1 Environmental conflict in a global, media age: beyond dualisms / Simon Cottle, 19
I. "OLD" AND "NEW" TECHNOLOGIES
2 Campaigning journalism: the early press, environmental advocacy and national parks / Michael Meadows and Robert Thomson, 37
3 Affecting environments: mobilizing emotion and Twitter in the UK Save Our Forests campaign / Alex Lockwood, 49
4 Clear cuts on clearcutting: YouTube, activist videos and narrative strategies / Catherine Collins, 61
5 Photography, technology and ecological criticism: beyond the sublime image of disaster / Daniel Palmer, 75
II. ACTIVISM AND CAMPAIGNS
6 Not so soft? Travel journalism, environmental protest, power and the Internet / Lyn McGaurr, 93
7 Contesting extractivism: media and environmental citizenship in Latin America [= Argentina] / Silvio Waisbord, 105
8 Online media, flak and local environmental politics / Kitty van Vuuren, 125
9 Celebrity, environmentalism and conservation / Dan Brockington, 139
10 Dodgy science or global necessity? Local media reporting of marine parks / Michelle Voyer, TanjaDreher, William Gladstone and Heather Goodall, 153
III. COMUNICATING CRISES
11 Greening wildlife documentary / Morgan Richards, 171
12 Whither the "moral imperative": the focus and framing of political rhetoric in the climate change debate in Australia / Myra Gurney, 187
13 As Fukushima unfolds: media meltdown and public empowerment / Kumi Kato, 201
14 Public communication, environmental crises and nuclear disasters: a comparative approach / Clio Kenterelidou, 215
IV. CONTESTED CLAIMS
15 Climate change, media convergence and public uncertainty / Robert Cox, 231
16 "That sinking feeling": climate change, journalism and small island states / Chris Nash and Wendy Bacon, 245
17 "Skeptics" and "believers": the anti-elite rhetoric of climate change skepticism in the media / Alanna Myers, 261
18 Media, civil society and the rise of a green public sphere in China / Guobin Yang and Craig Calhoun, 273
Afterword / Christine Milne, 291