Document details

Haciendo que los medios trabajen para Usted: Una guía para organizaciones de la sociedad civil

Maastricht: European Journalism Centre (2015), 103 pp.

ISBN 978-90-819305-1-2

CC BY-NC-SA

Other editions: also published in Arabic, English, French, Georgian and Swahili

"We provide practical, effective strategies for civil society organisations that seek to raise and maintain their visibility and impact both in the real and virtual worlds. The cornerstone of our in-country/in the field interventions is our publication Making the Media Work for You: A Guide for Civil Society Organisations, translated into five languages. The Guide is based on the collective experiences of media capacity-building initiatives in Bolivia, Georgia, Kenya and South Africa." (Publisher description)
COMUNICANDO NOTICIAS A TRAVES DE LOS MEDIOS, 22
Comunicados de prensa -- Conferencias de prensa -- Entrevistas
COMUNICANDO NOTICIAS A TRAVES DE LOS MEDIOS SOCIALES, 44
Twitter -- Facebook -- Blogging -- Estrategia en línea
ADMINISTRANDO SUS COMUNICACIONES, 82
Desarrollando campañas de medios de comunicación -- Comunicación de crisis -- Ser un oficial de comunicaciones