"This toolkit is for all journalists and communicators who would like to approach and delve into the topic of sustainable lifestyles. In here you will find advice from people working in the field who shared their perspective on finding the most compelling stories, visually representing them, and reaching out to editors. Additionally, professional communicators shared in this toolkit their experience on how to talk to broad audiences about sustainable lifestyles, how to catch their attention, and raise awareness. This document was developed by CIDSE, the international family of Catholic social justice organizations, in the framework of the sustainable lifestyles campaign “Change for the Planet - Care for the People”. CIDSE has been involved in climate justice for years, but only more recently we started focusing more closely on sustainable lifestyles. It seemed more and more urgent to stress that, additionally to the changes needed at the political level, we also need to radically shift our behaviors and personify that change that we want to see and communication plays a crucial role in supporting and provoking such a shift. While still being active at global level and lobbying for justice in the political system managing climate, we also believe in the power of people to create massive change with their coordinated personal efforts." (Introduction)