I. COMMUNICATION STRATEGIES AND STAKEHOLDER ENGAGEMENT
1 Communicating Grassroots Innovation and Environmental Action for Sustainable Development in India / Kiran Prasad, 1
2 Dialogue, Participation and Empowerment of Communication for Sustainable Development of Indonesia Reformasi / Gilang Destiparahita, 11
3 AIR: Communicating Science as a tool for Development Communication / Shaswati Das, 21
4 The Sustainability Balanced Scorecard - linking sustainability to corporate strategy / Vikas Gupta and Meenu Chopra, 26
5 Public Service Broadcasting for Sustainable Development: A case study of Doordarshan Kendra Ranchi / Neha Pandey, 32
6 A multi-criteria model approach to designing an effective method for communication of Government Social Welfare Schemes / Sudeepa Banerjee, 43
7 Integration of Knowledge Management in the Sustainable Development of MSMEs / Vikas Gupta and Asha Thomas, 52
II. MEDIA FOR EMPOWERMENT
8 Information and Communication for Environmental Sustenance - 'A study of Community Informatics in Smart Cities' / Archan Mitra and Benoy Krishna Hazra, 58
9 M-Powerment: Usage of Mobiles And New Media Among Women In Uttar Pradesh's Four Most Backward Districts / Shirin Abbas, 69
10 ICT Medias, Tourism and Economic Growth: An Indian Perspective / Surender Kumar and Durgansh Sharma, 82
11 Media, Communication and Sustainable Development: a Study of Information Communication Technologies in Rural India / Sunetra Sen Narayan, 93
12 A Critical Analysis of Internet Users of Rural Youth / Neha Bhushan, 103
13 Impact of Information Age on Traditional Media: A Case Study of Ladishah-Kashmiri Folk Narrative / Lubna Reshi, 107
III. MEDIA LITERACY AND AWARENESS APPROACHES
14 C4D, People's Participation and Communication Education: Insights from Sage Bharata's Natyasastra / Kapil Kumar Bhattacharyya, 111
15 Impact of media on educational development on lambani community: a critical study of vijayapura district / Suvarna Kambi and Onkargouda Kakade, 128
16 Enhancing Media Literacy Skills Among Young Women For Taking Part In 2030 Agenda For Sustainable Development / Sayantani Roy, 135
17 Giving Voice to the Voiceless: Community Radio in Bangladesh / Jude William Genilo, Bikash Ch. Bhowmick and Mohammad Shazzad Hossain, 142
18 An Analysis of Behaviour Change Communication Efforts to Reduce Stigma towards Transgender Communities for HIV/AIDS Prevention in Tamil Nadu, India / B Jayashree and I Arul Aram, 164
19 Media and Its Audience: Beneficiary or Victim? / Francis Arackal, 175
IV. ENVIRONMENTAL COMMUNICATION AND SUSTAINABLE DEVELOPMENT
20 Role of Television in image formation of farmers: A study of farmers' suicide news coverage and its impact on sustainable agricultural development / Vahini Aravind, 186
21 Use of ICT in Ecological and Agricultural Restoration Programme By Rural Women For Sustainable Development / Sindhu S. and Kiran Prasad, 198
22 Climate Change and Sustainability Issues in The Hindu and Daily Thanthi: A Comparative Study / Nirmala T. and Arul Aram I., 206
23 Relevance and Application of Trickle-down Theory of Development in the Context of India / Francis Arackal, 218
24 Utilization of communication spectrum in development / Urbi Ghosh, 227
25 Environmental Communication in India: The Role of Media in Addressing Climate Change / Sanhita Chatterjee, 234
V. PRINT MEDIA AND SUSTAINABILITY REPORTING
26 Coverage of Sustainable Developmental Issues (Articles) in the Editorial pages of the HINDU and the TIMES OF INDIA (Chennai city Edition) / Dilip Xalxo, 242
27 Coverage of Health Issues in Newspapers: A Study in Delhi / Seema Vashisht and Aparna Khanna, 250
28 Portrayal of Climate Change News in the Newspapers of Bangladesh / Mahabubur Rahman and Pradip Kumar Panday, 261
29 A study to analyse accuracy of Health related news coverage in Print Media / Heena Kausar, 281
30 Coverage of Women Issues in Kannada Newspapers: An Analytical Study / Onkargouda Kakade, Tahmeena Kolar and Dnyanajyoti Chandakavathe, 293
31 The Role of Regional Kannada Newspapers in Bridging Knowledge Gap in Rural Women Regarding Open Defecation / Abhilasha R. and Onkaragouda Kakade, 300
VI. ICT AS NEW MEDIA
32 Consumer advertising in media and sustainable choices: A Study of the influence of Celebrity Advertising / Asha Thomas and Meenu Chopra, 307
33 E-Commerce Web: Customer Perceptions of Online Shopping in Indonesia / Reni Diah Kusumawati, Detty Purnamasari, Dessy Wulandari Asfari Putri and Lintang Yuniar Banowosari, 323
34 System Scheme For Determination of Ratings Book Based The Testimony Using Semantic Similarity / Lily Wulandari, Diana Ikasari and Tristyanti Yusnitasari, 336
VII. SOCIAL MEDIA AND CULTURAL CHANGE
35 The Use of Whatsapp Groups as a Pedagogical Tool in Basic Education: An Investigation / Henderson Souza, Emerson Baião, Carolina Felicori, Lucinda Oliveira and Claúdia Mardones, 343
36 Cultural Impact of Social Media on Muslim Girls: A Case Study of Karnataka State / Namrata Raut and Onkargouda Kakade, 353
37 Role of blogs in building digital communities: A study / Shakuntala G Soratur and M Gangadharappa, 366
38 Use of Social Media To Improve Customer Experience and Co-Creation / Rajinder Kumar Bhat and Ashok Tripathi, 378
39 Social Networking Sites (SNS) as Information Resource: An analysis on how social media substitutes as a basis for news / R. Venkatesh Aravindh and S. Sree Govind Baratwaj, 386
40 Social Media Applications: A study on the access and usage ofusers in Tamil Nadu / S. Sree Govind Baratwaj and R. Venkatesh Aravindh, 397
41 Customer Response Index Analysis and Effectiveness of Social Media Marketing (A Case Study on Buying Behaviour at "Shopee" in Kediri, East Java, Indonesia) / Gesty Ernestivita and Subagyo Subagyo, 408
42 The Social Role of Information Technology / Ambika Sharma and Ashok Asthana, 416
43 Facebook for Engaging Stakeholders: Practices of Organizations in Development Sector / Medha Kalsi and Aparna Khanna, 422