"These Guidelines are intended to provide practical advice to media on how to promote positive, inclusive images of women and men with disabilities and stimulate a climate of non-discrimination and equal opportunity for disabled persons at all levels of the economy and society. They are intended for people working as editors, journalists, broadcasters, producers, programme makers and presenters. They are also relevant to people working as web editors, and on interactive multimedia products. They reflect a commitment by the International Labour Organization (ILO) and Irish Aid Partnership Programme to promote decent and productive work for women and men with disabilities through their inclusion in programmes and services to promote their employability and employment." (Introduction, page 6)