Moldova Country Report. Media Literacy Sector Mapping in Georgia, Latvia, Moldova and Ukraine
Riga: Baltic Centre for Media Excellence (BCME) (2021), 32 pp.
Contains bibliogr. pp. 30-31
"• There is a significant and diverse amount of media literacy resources, format of activities and media literacy initiatives being produced in Moldova in the preceding years, that consolidated a pool of national experts in the media literacy related field of expertise. A major part of these results was made possible mainly due to civil society organisations initiatives and efforts, supported by donor community.
• Mainly international donors and CSOs are setting the media literacy agenda since no state funding is available for these kinds of initiatives. The relevant state institutions should start gradually to take over the responsibility and lead in media literacy directions relevant to their areas of competencies. Besides taking the role as official partners of civil society driven initiatives, they should become initiators, proactive implementers and allocate budgets for this state level priority.
• The government should initiate the development of a national policy or strategy on media literacy, that would establish the priority areas of actions and cross-sectoral roles and responsibilities distribution among government, parliament, civil society, media sector and donor community. They should also set up a functional coordination and implementation mechanism and ensure financial support.
• The relevant state institutions should evaluate the national legislation and practices on fighting media disinformation, fake news, external propaganda etc. and adopt the required legislative amendments. They should build efficient mechanisms for operational and appropriate responses of public institutions.
• National level surveys and research on media literacy are required to be conducted based on rigorous and national representative methodology to evaluate the media literacy dynamics, existing threats and gaps that needs to be addressed on regular basis. The current shortage of such data is a significant challenge for developing evidence based strategies and policies, but also for measuring the overall impact of all invested efforts and funding, and a barrier in identifying the best approaches in addressing different media literacy gaps.
• Media literacy initiatives and projects should allocate budgets for results and impact monitoring and evaluation and donors encourage and assign sufficient funds to cover these costs. They are crucial to generate evidence-based information regarding the extent of results achieved, and the data for the most efficient media literacy formats for a specific target audience etc.
• Donors should continue their support, aiming to strengthen the capacity of the independent media, national and regional, broadcasting in Romanian and ethnic minorities languages, through granting long-term institutional support (as opposed to project-based) to ensure people access to a diversity of objective information." (Concluding remarks, page 29)
• Mainly international donors and CSOs are setting the media literacy agenda since no state funding is available for these kinds of initiatives. The relevant state institutions should start gradually to take over the responsibility and lead in media literacy directions relevant to their areas of competencies. Besides taking the role as official partners of civil society driven initiatives, they should become initiators, proactive implementers and allocate budgets for this state level priority.
• The government should initiate the development of a national policy or strategy on media literacy, that would establish the priority areas of actions and cross-sectoral roles and responsibilities distribution among government, parliament, civil society, media sector and donor community. They should also set up a functional coordination and implementation mechanism and ensure financial support.
• The relevant state institutions should evaluate the national legislation and practices on fighting media disinformation, fake news, external propaganda etc. and adopt the required legislative amendments. They should build efficient mechanisms for operational and appropriate responses of public institutions.
• National level surveys and research on media literacy are required to be conducted based on rigorous and national representative methodology to evaluate the media literacy dynamics, existing threats and gaps that needs to be addressed on regular basis. The current shortage of such data is a significant challenge for developing evidence based strategies and policies, but also for measuring the overall impact of all invested efforts and funding, and a barrier in identifying the best approaches in addressing different media literacy gaps.
• Media literacy initiatives and projects should allocate budgets for results and impact monitoring and evaluation and donors encourage and assign sufficient funds to cover these costs. They are crucial to generate evidence-based information regarding the extent of results achieved, and the data for the most efficient media literacy formats for a specific target audience etc.
• Donors should continue their support, aiming to strengthen the capacity of the independent media, national and regional, broadcasting in Romanian and ethnic minorities languages, through granting long-term institutional support (as opposed to project-based) to ensure people access to a diversity of objective information." (Concluding remarks, page 29)
1. GENERAL CONTEXT, 4
Policy Regulations -- Actors -- Target Groups -- Mapping Activities -- Funding -- Moldova in Indexes
2. COUNTRY FINDINGS AND RECOMMENDATIONS, 18
Cross-sectoral Cooperation and Networking -- Evaluation of Media Literacy Activities -- Sustainability and Funding -- The Role of Media in Increasing Media Literacy
Policy Regulations -- Actors -- Target Groups -- Mapping Activities -- Funding -- Moldova in Indexes
2. COUNTRY FINDINGS AND RECOMMENDATIONS, 18
Cross-sectoral Cooperation and Networking -- Evaluation of Media Literacy Activities -- Sustainability and Funding -- The Role of Media in Increasing Media Literacy