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Press Advertising in Turkey

International Communication Gazette, volume 10, issue 3 (1964), pp. 250-258
"The history of press advertising in Turkey is inseparable from that of the Turkish press itself — The first difficult stages of journalism in Turkey — The initial obstacle was the illiteracy of nearly all the Turkish population — The low return from press advertising or the very small percentage of readers — As the press in Turkey advanced towards a certain amount of freedom and as it developed, the role of press advertising became correspondingly more important — The economic aspects — The information aspects — Legislation in this field — As from the end of 1957 press advertising was placed under government control." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 2100, topic code 110.6)
"The fact that press Advertising in Turkey has been placed under State control since the end of 1967 — It is a highly controversial question." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 2047, topic code 110.6)