"Research in Church and Mission is insightful, practical, and full of examples. In the three distinctive sections of the book, the author (1) imbeds his explanation of the why and how of research in a model of communication, (2) shows us how research is fueled by what we need to know, and (3) demands that research be driven by those who manage or carry out the communication process." Mytton (1999, page 185) states that this publication "gives a comprehensive and well-explained outline of methods in survey research and guidance on analysis and presentation." (Publisher description)