"Having a vibrant media scene is a necessary prerequisite to human development and good governance. But, the time has come for us, media practitioners and support organisations, to accept and recognise that this is too complex to bring about on our own. It would be prudent to recognise the limitations of our sector, and create appropriate evaluation and impact assessment tools. The existing tools and methodologies are devised to give a macro picture of the overall environments but fail to clearly demarcate the roles played by various actors: State, Judiciary, Executive, Civil Society and Media. Media is just one contributing factor, albeit an important one at that. Hence, it is imperative to track the spheres of influence wielded by the sector so that support organisations are not misled into tracking and measuring overall environments while attempting to quantify the impact that media support organisations have in the process of change." (Page 2)