"The idea of telling stories for change or social impact through film is not new. Yet drafting and implementation of a film impact campaign has evolved over the last few years to include a network of impact practitioners sharing ideas and knowledge. Strategies, guidelines and models have emerged that can make it easier for a film team to activate the film to achieve outcomes that relate to the social issues portrayed in the film. The STEPS Impact Toolkit offers a practical guide to social impact through film, from research through to implementation. You will find guidelines, practical worksheets, handy tips and case studies to guide you as you develop your own impact strategy. The impact environment is one of co-learning and knowledge sharing and we will refer you to other useful resources along the way." (Introduction)
1 Introduction, 2
2 Story Matters, 3
3 Impact Research, 4
4 Impact Goals, 10
5 Reaching Audiences, 14
6 Developing a Strategy, 16
7 Forging Partnerships, 18
8 Funding and Support, 20
9 Implementation, 21
10 STEPS: An Approach to Impact, 23
11 Training of Facilitators, 24
12 Measuring Impact: Keeping a Record, 26
13 Timeframes for Impact, 28
14 Impact Case Studies, 28
15 Useful Resources, 29