"Although practice theory has been a mainstay of social theory for nearly three decades, so far it has had very limited impact on media studies. This book draws on the work of practice theorists such as Wittgenstein, Foucault, Bourdieu, Barth and Schatzki and rethinks the study of media from the perspective of practice theory. Drawing on ethnographic case studies from places such as Zambia, India, Hong Kong, the United States, Britain, Norway and Denmark, the contributors address a number of important themes: media as practice; the interlinkage between media, culture and practice; the contextual study of media practices; and new practices of digital production. Collectively, these chapters make a strong case for the importance of theorising the relationship between media and practice and thereby adding practice theory as a new strand to the study of anthropology of media." (Publisher description)
Introduction / John Postill, 1
PART I: MEDIA AS PRACTICE
1 Theorising Media as Practice / Nick Couldry, 35
2 What Do We Mean by 'Media Practices'? / Mark Hobart, 55
3 Media as Practice: A Brief Exchange / Nick Couldry and Mark Hobart, 77
PART II: MEDIA, CULTURE AND PRACTICE
4 From Fan Practice to Mediated Moments: The Value of Practice Theory in the understanding of media audiences / S. Elizabeth Bird, 85
5 Thick Context, Deep Epistemology: A Meditation on Wide-Angle Lenses on Media, Knowledge Production and the Concept of Culture / Debra Spitulnik, 105
6 "But It Is My Habit to Read the Times": Metaculture and Practice in the Reading of Indian Newspapers / Mark A. Peterson, 127
7 Embedded/Embedding Media Practices and Cultural Production / Ursula Rao, 147
PART III: MEDIA PRACTICES IN CONTEXT
8 Communication, Cognition and Usage: Epistemological Considerations of media practices and processes / Guido Ipsen, 171
9 Language-games, In/dividuals and Media Uses: What a Practice Perspective Should Imply for Media Studies / Jo Helle-Valle, 191
10 A Barthian Approach to Practice and Media: Internet Engagements among Teleworkers in Rural Denmark / Jens Kjaerulff, 213
11 Can Practice Theory Inspire Studies of ICTs in Everyday Life? / Toke H. Christensen and Inge Ripke, 233
PART IV: NEW MEDIA PRODUCTION PRACTICES
12 Playful Practices: Theorising 'New Media' Cultural Production / Elisenda Ardavol, Antoni Roig, Gemma San Cornelio, Ruth Pagas and Pau Alsina, 259
13 Theorising the Practices of Free Software: The Movement / Christopher M. Kelty, 281
14 Cinematography and Camera Crew: Practice, Process and Procedure / Cathy Greenhalgh, 303