"This toolkit is structured around providing practical examples and tips for integrating the WhatsApp platform into four key areas of a radio station’s life: listener engagement, community journalism, research and data collection, and extending or replacing the FM broadcast. It is geared towards radio station managers, reporters, presenters, and other station staff members. The toolkit is complemented by four short do-it-yourself videos recorded at radio stations that were part of the WhatsApp for radio integration platform." (Page 4)