"In this Reuters Institute Report, we review how a range of different newsrooms across Europe and North America use analytics. On the basis of more than 30 interviews, we find the following: Leading digital news organisations are developing distinct forms of editorial analytics tailored to help them ... pursue their particular goals. These forms of editorial analytics differ from more rudimentary and generic approaches (1) in being aligned with the editorial priorities and organisational imperatives (whether commercial, non-profit, or public service) of specific news organisations, (2) in informing both short-term day-to-day decisions and longer-term strategic development, and (3) in continually evolving to keep pace with a changing media environment." (Executive summary) more

"In this report, we examine how public service media in six european countries (Finland, France, Germany, Italy, Poland, and the United Kingdom) are delivering news in an increasingly digital media environment. The analysis is based on interviews conducted between december 2015 and February 2016 [.. ... .] Public service media organisations have high reach for news offline (via television and radio) in all six countries, but only in Finland and the United Kingdom do they have high reach for news online. In all countries but Finland and the United Kingdom, significantly more people get news online from social media than from public service media. Our interviewees highlight three particularly important issues facing public service news provision online today, namely: 1. how to change organisations developed around analogue broadcasting media to effectively deliver public service news in an increasingly digital media environment; 2. how to use mobile platforms more effectively as smartphones become more and more central to how people access news; 3. how to use social media more effectively as more and more news use is driven by referrals and in some cases consumed off-site on platforms like Facebook." (Executive summary) more