"Marketingmaßnahmen bringen Titel erfolgreich auf den Markt. Dass hierzu mehr gehört als gute Werbe-, PR-oder Social-Media-Kampagnen dürfte mittlerweile Gemeingut sein. Entscheidend bleibt die Qualität des Produkts, die den Konsumenten überzeugt. Etabliert ein Verlag darüber hinaus eine Marke,
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so bietet dieses ›Qualitätsversprechen‹ auch dem Handel eine Orientierung für seine Einkaufsentscheidung." (Verlagsbeschreibung)
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"La presente Guía orientadora para la gestión de colecciones en bibliotecas escolares está dirigida a bibliotecarios escolares, docentes, rectores de las instituciones educativas y líderes de calidad de las Entidades Territoriales Certificadas en Educación (ETC). En ella se brindan herramientas
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para desarrollar los procesos de selección, adquisición y evaluación de las colecciones bibliográficas y digitales de las bibliotecas escolares, teniendo en cuenta que este es un proceso permanente que garantiza la actualización, la pertinencia y la preparación física y técnica de los materiales en la biblioteca; que contribuye a que las colecciones de la biblioteca escolar evolucionen de acuerdo con los objetivos institucionales y los ajustes curriculares, así como con los intereses de la comunidad educativa según su diversidad etaria, su contexto y sus particularidades culturales. Los materiales considerados en dichos procesos son libros de literatura, libros informativos de las diferentes áreas del conocimiento y libros de referencia. La diversidad de materiales amplía las posibilidades de relación espontánea de los niños, niñas, adolescentes y jóvenes con el conocimiento y con la lectura autónoma, al tiempo que expande las experiencias de enseñanza y aprendizaje. No se incluyen textos escolares, pues su contenido y metodología se circunscriben a los objetivos de las asignaturas curriculares y hacen parte de los bibliobancos, no de la biblioteca escolar; sin embargo, los dos tipos de recursos se complementan en las actividades de consulta y lectura de los y las estudiantes." (Introducción, página 10)
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"People everywhere feel ever more alienated from - and mistrustful of - news and those who make it. We no longer seem to know who or what to believe. We are living through a crisis of "information chaos". 'News: And How to Use It' is a glossary for this bewildering age. From AI to bots, from climate
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crisis to fake news, from clickbait to trolls (and more), here is the definitive user's guide for how to stay informed, tell truth from fiction and hold those in power accountable in the modern age." (Publisher description)
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"Consejo de Redacción presenta esta breve guía con recomendaciones para que periodistas, comunicadores y comunicadoras, y medios de comunicación puedan incluir en su quehacer un periodismo con enfoque de género que sea sensible al conflicto. Este documento contiene un contexto sobre la situació
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n de las mujeres periodistas en el país, recomendaciones para hacer un periodismo de género sensible al conflicto, un protocolo de prevención de violencias y seguridad para las mujeres en terreno y termina con unas recomendaciones de seguridad digital." (Presentación, página 5)
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"This introductory handbook to the development of ICT policy in Africa aims to assist law makers, government officials, lawyers, civil society organisations (CSOs), academics and members of the public engaged in the development and implementation of ICT policy. Its primary purpose is to provide an i
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ntroductory overview of the fundamental concepts and regulatory issues emerging in the process of ICT policy making, and to introduce good practice models for how to approach both the process and the issues as they emerge. Recognising that ICT policy making is a complex and developing subject area, this handbook is not an exhaustive resource. It is an introductory guide to support the user in finding their feet in fast-paced and often overwhelming field so that they can participate meaningfully in ICT policy making processes as they also develop their knowledge through further research and direct experience. This handbook seeks to provide users with the overarching principles, good practices and strategies that can be applied in a multitude of circumstances. It may also be used as a training resource. In particular, Appendix 2 provides practical exercises and resources which can be completed in both self-managed as well as facilitated learning contexts to help users of this handbook apply theory to real-world ICT governance problems." (Introduction, page 5)
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"The OPTIMA workflow is a compilation of new and existing resources, guides, methodologies, and more to assist individuals and activists before, during and after an Internet shutdown. The following repository is organized into four categories:
ADVOCACY RESOURCES. Designing effective advocacy campaig
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ns around Internet shutdowns can be challenging. This section provides guidance and examples to support you in building impactful messaging and getting the word out even during a crisis.
CIRCUMVENTION RESOURCES. Understanding how to continue your work and maintain communications can be a daunting task. This section outlines some of the tools that you can use, and guides to help you determine which is best for your specific needs.
LITIGATION RESOURCES. Sometimes the most effective way to challenge or prevent a shutdown is to do so through the courts. This section includes resources, strategies, and legal landscape reviews to help you build and argue strong litigation.
NETWORK MEASUREMENT RESOURCES. A key element to fighting against shutdowns is understanding when and how they happen in your country. Network Measurement is a critical tool to reinforce advocacy with data." (Publisher description)
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"This document is organized into eight chapters that review the history and uses of interactive audio instruction (IAI) as an educational resource, including its methodology, achieved results, and potential to support provision in emergency or crisis situations. Intended as a practical tool for poli
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cy-makers, the handbook discusses the cost of IAI and the elements that contribute to its sustainability. It examines how to assess whether IAI is suitable in a particular context, describing common challenges, conditions for production, and partnership opportunities, and offering a detailed checklist with which to evaluate IAI’s potential for success in a given situation. The handbook also considers how to plan for the implementation of IAI. A decision tree is presented to illustrate the available options, guide the programme planning and development timelines, and advise on the propitious development context in terms of partnerships for successful implementation. The four appendices include a video introduction to this report (appendix A), a summary of notable implementation examples with links to key documentation (appendix B), a complete catalogue worldwide programming (appendix C) and case studies outlining the programming created in the Southern African Development Community (appendix D)." (Introduction, page 8)
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"[...] this kit includes a “Guide of Principles” destined to accompany the process of inclusion of discrimination and sexism-free content in the labor practices of the organizations; a Content Guide, whose objective is to guide the production of content along the same lines; and a “Protocol of
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Action against Gender Violence at Work” that addresses the specific aspects of this form of violence within organizations. This document will function as an action guide so that the media accelerated by [the Latin American media accelerator] Velocidad are made visible as spaces free of discrimination in general, and sexism in particular. It is not prescriptive, we understand that each organization needs time to improve its structures. But we hope that in the medium and long term they will come as close as possible to the recommendations suggested here." (Page 3)
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"The authors have updated, expanded and partly completely rewritten the texts. They attached particular importance to presenting the contents in a way that is as easy to understand as possible. For this purpose, they were able to draw on their experiences and observations in many Media and Informati
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on Literacy (MIL) workshops of the past years. The MIL Handbook is primarily intended for MIL trainers, but also for anyone interested in media and MIL. The book contains background information, suggestions for training plans and methods, hand-outs and worksheets for practical exercises. After an introductory chapter on media and the basics of MIL, the other chapters deal with information and news, photography, video and audio. The final chapter on the internet and social media has been completely revised and expanded by the authors." (Thorsten Karg, mail to the fome mailing list, 2021-05-20)
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"Building trust in public health authorities and epidemic response takes time and is an ongoing process. However, in the short term, mistrust can be mitigated by responding in contextually appropriate ways through meaningful community engagement: 1. Use social science to understand the socio-economi
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c, political and historical context [...] 2. Adapt communications to respond to the concerns of different groupsof people, using trusted sources and platforms [...] 3. Establish dialogue and create feedback systems [...] 4. Include diverse groups and listen with an open mind [...] 5. Be transparent, consistent and open, particularly about uncertainty, controversy and mistakes [...] 6. Offer compelling narratives that build a sense of capability and motivation to act." (Pages 3-4)
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"The purpose of this review is to support education practitioners, host country government representatives, donors, implementers, non-governmental organizations (NGOs), civil society organizations, and other stakeholders in applying best practices to monitor and evaluate distance learning initiative
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s designed for diverse learners and implemented both within and outside of learning institutions. This review covers the four key distance learning modalities: radio/audio, television/video, mobile phone, and online learning. Printed texts, which are often developed to accompany these first four modalities, can also be a fifth modality in contexts where technology is not used. Most of the data sources were drawn from work in the primary education sub-sector. However, much of the guidance can be applied to secondary and tertiary-level distance learning. This review is also applicable to data collection in both crisis and non-crisis contexts. This review presents a roadmap that guides users through four steps of planning and designing how distance learning delivered through any of these modalities can be monitored and evaluated. Step 1: Determine the Objectives of Monitoring and Evaluating Distance Learning; Step 2: Determine What Will Be Measured (Reach, Engagement, and Outcomes); Step 3: Determine How Data Will Be Collected (In-Person or Remotely); Step 4: Determine the Methods and Approaches for Measurement. Based on emerging global evidence, this review guides users through the process of measuring the reach, engagement, and outcomes of distance learning initiatives. In addition to providing step-by-step guidance, this review provides three overarching recommendations for developing and implementing evidence-based monitoring, evaluation, and learning (MEL) plans for distance learning initiatives." (Executive summary)
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