"This ambitious, broad-ranging study of one of the world's most interesting genres laudably tries to cover the telenovela industry, its creative process, the contents of novelas, and their reception by the working class. Besides having the descriptive richness one might expect of a book-length case
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study, the work has a sophisticated and relatively thorough theoretical orientation [...] Overall this book is a very good introduction to Brazilian television and the telenovela in particular. It is also of considerable value to those interested in Bourdieu's ideas, questions of social class and audience in general, or ethnographic research about audiences in the Third World." (Book review by Joseph Straubhaar, in: Journal of Communication, Spring 1990, page 162-164)
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