"Tapping experts in an industry experiencing major disruptions, The Movie Business Book is the authoritative, comprehensive sourcebook, covering online micro-budget movies to theatrical tentpoles. This book pulls back the veil of secrecy on producing, marketing, and distributing films, including bus
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iness models, dealmaking, release windows, revenue streams, studio accounting, DIY online self-distribution and more. First-hand insider accounts serve as primary references involving negotiations, management decisions, workflow, intuition and instinct." (Publisher description)
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"[...] I present the three primary stages of the life of a movie, from the seed of an idea (Development) to the making of the film (Production) through the final delivery to the audience (Distribution). Throughout these general sections, as you will see in the Table of Contents, there are subcategor
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ies where you will discover information on specific topics, followed by Summary Points and Exercises. At the end of each section, you will find Case Studies for five different films, presented as question and answer sessions from filmmakers on topics applicable to each respective category. And on the heels of the Case Studies, I have included Words of Wisdom from Industry Professionals, insights and important tips from industry professionals." (How to use this book, page xi)
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"Die Filmproduktion befindet sich im Umbruch: Die Anzahl der Marktteilnehmer und Distributionswege wächst, gleichzeitig sinkt aber das Produktionsvolumen der Sender für unabhängige Filmhersteller. Joachim Knaf analysiert die bestehenden Geschäftsmodelle der AV-Produzenten und stellt mit einem Fa
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llbeispiel ein mögliches Geschäftsmodell in den Neuen Medien vor. Er untersucht, wie Ertragsmodell, Wertschöpfungskette und Value Proposition, also Nutzenversprechen in den Zukunftsmedien aussehen." (Verlagsbeschreibung)
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