"This document accompanies a toolkit designed to help Bank task managers plan and supervise the implementation of communication activities in population, health, and nutrition (PHN) projects. It reviews the basic principles of communication for behavior change, presenting a step-by-stop guide to pla
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nning and implementing communication activities and linking those steps to the Bank's project cycle. The toolkit contains a set of practical modules, including: communication research approaches for bank projects; a guide to communication indicators; sample term of reference for Bank and Borrower consultants; guide questions for assessing organizational capacity; sample budget and implementation plan; and case studies of best practice in behavior change communication." (Publisher description)
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"This book provides a comprehensive review of the available techniques for monitoring and evaluating social programs. Specifically the book discusses: (a) methods of evaluating social and economic projects; (b) methods for participatory and rapid assessment; (c) quasi-experimental designs; and (d) t
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he relationship between qualitative and quantitative evaluation. The authors also cover new developments in: (a) qualitative evaluation; (b) stakeholder analysis; (c) sustainability analysis; and (c) the politics of evaluation. While paying special attention to the organization of monitoring and evaluation at the project, sectoral, and national levels, this book also reviews cost-effective methods of estimating a project's impact, identifies potential beneficiaries and their information needs, and discusses the role of nongovernmental organizations in evaluating social development programs." (Publisher description)
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