"The two main questions of the research were as follows. To what degree are PSBs in the five selected Southeast European countries ready to meet the new challenges? What actions and policies are needed to ensure the existence and development of public service TV programming in a digital environment? ... Having in mind importance of development and sustainability of public media, Mediacentar Sarajevo and South East European Network for Professionalization of Media (SEENMP) recognized the need for a comprehensive analysis of current situation and possible transformations of media landscape and initiated this regional study of public service television in the digital age. Research includes five countries: Bosnia and Herzegovina, Bulgaria, Croatia, Slovenia and Serbia. Eash of the case studies analyzed: readiness of the market to face new challenges, media scene and consumer/audience habits; existing legal framework, state policy and their roles in process of digitalization; public TV service, their market and social standing, as well as strategic planning for new trends." (https://www.media.ba) more