"On the one hand, there is the Voluntary Media Council of Zimbabwe (VMCZ), a self-regulatory structure favoured by the privately owned media players. On the other hand, there is the Zimbabwe Media Commission (ZMC) formed under statutory law and whose structure is still not adequate to resolve cases
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brought before it. VMCZ and ZMC are contesting for legitimacy and in various ways they present dialectical positions on the debate on self-regulation. One media house, Alpha Media Holdings, has formed its own Alternative Dispute Resolution (ADR) system that uses the ombudsman. This article uses press reports and interviews of key people in the media and the ADRs in order to ascertain the effectiveness and problems of the evolving processes, making comparisons with the United Kingdom and South African scenarios where similar debates on Press Councils are topical, especially after the publication of the report on the Leveson Enquiry." (Abstract)
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"This study examines the effectiveness of an entertainment education (EE) programme, Makgabaneng, in reducing the spread of HIV/AIDS in Botswana. If successful, this communication intervention should result in greater self-report of attitudes, actions and knowledge related to risk reduction goals am
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ong those who listen to Makgabaneng more often than among those who listen less often. This article begins by describing the general orientation of Makgabaneng as EE and its specific theoretical model: the MARCH model of behaviour change. Through a survey of Batswana living in and around the capital of Gabarone, we assess whether Makgabaneng is effective in promoting knowledge, attitudinal and behavioural change. Findings reveal successes in some areas, but lack of success in other areas of prevention-supportive messages. We offer some conclusion for improving this form of EE." (Abstract)
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"This case study analyses the intersection between radio, gender and information and communication technologies (ICTs) in Sierra Leone, Liberia and Guinea. Specifically, it examines whether recent improvements in radio broadcast coverage and the spread of SMS technology are increasing women’s acce
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ss to information and providing them with a platform that adequately meets their needs. The findings show that, despite cultural and socio-economic barriers, women enjoy listening to radio and want to contribute to debates in their local public sphere. For today’s younger women, it has become easier to overcome traditional obstacles to expressing themselves publicly, as well as to embrace the newest communication technologies, such as text messaging, that allow them access to a public platform. However, it is still difficult to get ordinary women of all ages to communicate with their local radio. Community radio is a male-dominated entity that often consigns women’s programming to a narrow interpretation of gender issues, focused on women’s roles as wives, mothers and homemakers, and does not address the listening needs of women as political and economic actors in their own right." (Executive summary)
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"This article highlights the influence that new ICTs and Computer Mediated Communication is having on the newsroom cultures among community radio journalists in Africa, especially the use of mobile phones and the internet. The discussion is based on findings from a research study that investigated t
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he impact of ICTs on community radio using regional case studies from three African countries – Mozambique, Uganda, and Mali. We argue that the integration of ICTs impacted journalism practice positively as it improved information gathering, processing, distribution, storage, and engagement with the communities, particularly through the use of mobile phones and the internet. However, the synergy with rural community radios that tend to be located in remote areas is yet to be felt in the three countries. While the community radio stations in semi-urban areas or those situated in areas with fairly good infrastructure have better capacity for integration of ICTs and their sustainability, the rural-based community radio stations are greatly inhibited in their integration of new ICT due to lack of the electricity or regular power supply, the high fees charged by the service providers (internet and telephone), as well as the high cost for the ICT equipment, maintenance expenses and operational costs. The article calls for more support for infrastructural development to rural-based community radio stations to close the rural–urban gap and to enable the journalists working there to benefit from ICT integration like their counterparts in the semi-urban and urban community radios." (Abstract)
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"In South Africa, a fledgling democratic republic is making concerted efforts to foster media that will help to overcome a history of oppression based on difference. A qualitative analysis of interviews with 62 respondents found that the community journalists see themselves as community educators wh
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ose role transcends reporting the news. The community journalists interviewed are experimenting with new partnerships and new ways of reporting the news. However, the respondents disagree on the way news should be reported, with some opting for a more solution-oriented approach. The findings underscore that the greatest obstacle to these efforts is finding a way to foster sustainable media that serve historically marginalized communities." (Abstract)
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"Angolas Medien werden weitgehend von der Regierung kontrolliert. Mit dubiosen Firmen, die aus dem Nichts entstehen, ermächtigt sich die regierende MPLA kritischer Privatmedien und bringt sie auf Linie. Ausnahme ist allein die Zeitung Folha 8, die ihre Unabhängigkeit wahren konnte." (Seite 22)
"This collection of essays, the first book-length treatment of its kind, explicates the concept of «media interventions», which are herein defined as activities and projects that secure, exercise, challenge or acquire media power for tactical and strategic action. Drawing on insights from media, c
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ommunication and cultural studies, contributors offer penetrating analyses of media interventions in a variety of social, political, and cultural settings from culture jamming and DIY media to public relations campaigns and reality television shows. In doing so, the volume develops an analytical framework for examining the complex and contradictory operation of media power in contemporary society." (Publisher description)
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"This research project addressed specifically the information-seeking behaviour of small scale farming households in Kenya. It focused on how farmers are informed about innovation on new methods of increasing agricultural productivity, which is one of the main challenges for Africa's agriculture and
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its rural population. Shortcomings in information are presumed to be one essential element that might hinder the uptake of new methods that are made available by agricultural research. For this purpose a survey with 600 small-scale farming household was conducted, investigating the information needs and patterns. The main results of the survey point to (a) the dominating role of radio as the main media channel used by almost all farmers for receiving agricultural information and much less the mobile phone that is thought by Western donors and NGOs to be the new information tool (b) the high credibility of Government extension services as the most trustworthy source regarding agricultural information although farmers bemoan the fact that extension officers are difficult to reach and less available than expected, and (c) the apparent gap between what farmers need and what they get in two respects: They mainly get technical information, for example on new varieties, planting methods or new crops, but they also want more information on markets, gaining more income and more basic knowledge. They prefer to receive information as a comprehensive package and not isolated bits. Secondly, they prefer another mode of getting information, not the usual top down approach with little explanation, but a comprehensive mode which provides them with various options accompanied by a lot of explanation. Surprisingly, many farmers say that they lack even basic knowledge of good agricultural practice." (Executive summary)
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"China Central Television has come a long way since its founding as a domestic party propaganda outlet in 1958. The domestic service has been supplemented by an international service, boasting three major global offices in Beijing, Washington, and Nairobi, and more than 70 additional international b
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ureaus.1 The quality of CCTV’s journalism depends on both the region in which it’s produced, and the subject matter’s sensitivity in Beijing. On one hand, CCTV produces sophisticated long-form reports on complex international issues such as climate change; at the same time, its reporting on the Chinese Communist Party echoes the party line. CCTV’s biggest impact may be in regions where China is directing its international investments. The Nairobi operations complement extensive investments in African infrastructure, many of them in communications; China is also pursuing critical investment in Latin America and Southeast Asia. CCTV’s Washington bureau illustrates its ability to hire world-class international journalists and to allow them to do their jobs, as long as their reporting does not cross party lines. CCTV effectively reports to the Chinese Communist Party (via the state broadcasting agency), and the party will determine both its initiatives and its no-go areas for the foreseeable future. In an era when Voice of America and BBC World Service budgets are battered by funding cutbacks and partisan politics, China is playing the long game. CCTV’s content is defined by the same ideological directives and limitations that govern the country’s university debates, feature films, and microblogs. The limitations have been exercised for decades; what’s new is their implication for global media markets." (Executive summary)
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"For several years now, the FAO-Dimitra project has been supporting community listeners’ clubs (CLC), which facilitate a process for strengthening rural communities, with a special focus on women’s leadership. At this stage in the project’s progress, we think it is necessary to take the time t
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o capitalize on several years of experience with the clubs. So included with this newsletter is a fact sheet describing the key features that make the Dimitra community listeners’ clubs a unique approach. You will also find in this issue a dossier which outlines the impact of the CLCs in the Orientale Province of the Democratic Republic of Congo (DRC). A listeners’ club forum in Isangi, which brought together members of 60 listeners’ clubs in the Province, offers a starting point to examine the results obtained. Marguerite Atilomoi, a young woman leader from Orientale Province, was chosen to feature in this issue’s Portraits Series. Marguerite is the moderator of a Dimitra community listeners’ club, and also serves on the Board of a local producer organization and is Vice-President of the Producers Union for her area. Several articles describe the launch of new clubs in Mauritania, Niger and Senegal with FAO’s regional Integrated Production and Pest Management (IPPM) programme, as well as in Ghana." (Editorial, page 2)
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"China is currently implementing a full-fledged ‘Going Global’ strategy, particularly in Africa. Chinese engagement on the continent is all pervasive and spearheaded by summit conferences and flanked by a surge of Chinese state-own media houses and state-funded cultural institutions. This report
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seeks to contextualize the Chinese media and culture policies and to examine their ideological constituents. An important component of ‘soft power’ as understood by Chinese policymakers is to utilize non-governmental forces, and build citizen diplomacy. Thus mobilizing and educating the Chinese about the strategic importance of Africa has been on the government’s agenda. The report discriminates between various narratives on China-Africa relations and issues emerging from the Chinese press from 2002 to 2011. The conclusion drawn from examining this half-orchestrated, half freestyle media chorus is that, China has been employing domestic media to engage public support to buttress its expansion in Africa." (Abstract)
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