"El valor de este trabajo radica en la visión global que nos ofrecen los distintos equipos de trabajo de los países sobre los diferentes y complejos escenarios en los que se dan la relación audiencia-medios, lo que sucede antes y después de esa relación, el aporte de los contenidos que ofrecen
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los medios, la visión que las audiencias tienen de sus propios medios y, en fin, una serie de conceptos que dejan planteadas dudas que incentivan a la discusión en torno a este tema que tiene varias implicaciones." (Descripción de la casa editorial)
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"The rise of postmodern theories and pluralist thinking has paved the way for multicultural approaches to communication studies and now is the time for decentralization, de-Westernization, and differentiation. This trend is reflected in the increasing number of communication journals with a national
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or regional focus. Alongside this proliferation of research output from outside of the mainstream West, there is a growing discontent with communication theories being "Westerncentric". Compared with earlier works that questioned the need to distinguish between the Western and the non-Western, and to build "Asian" communication theories, there seems to be greater assertiveness and determination in searching for and developing theoretical frameworks and paradigms that take consideration of, and therefore are more relevant to, the cultural context in which research is accomplished. This path-breaking book moves beyond critiquing "Westerncentrism" in media and communication studies by examining where Eurocentrism has come from, how is it reflected in the study of media and communication, what the barriers and solutions to de-centralizing the production of theories are, and what is called for in order to establish Asian communication theories." (Publisher description)
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"In den vergangenen Jahren verlagerten soziale Onlinenetzwerke, allen voran die Pioniere Myspace und Facebook, die Kommunikation und soziale Interaktion Jugendlicher ins Web 2.0 und veränderten so das Gesicht des Internets. Dieser Artikel skizziert eine Landkarte der vielschichtigen Forschung zum G
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egenstand der Social Network Sites (SNS). Systematisiert anhand der Forschungsfragen werden sechs zentrale Perspektiven präsentiert, unter denen sich die Kommunikationswissenschaft mit sozialen Onlinenetzwerken beschäftigt: Einflussfaktoren auf die Nutzung, Nutzungsmotive, Sozialkapital, Selbstdarstellung, Profilwahrnehmung und Privatsphäre." (Zusammenfassung)
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"How should scholars approach the study of the developmental uses of rural radio? What is the theoretical framework within which to locate the study of rural radio formats employed as development communication? To answer these questions, this brief critique develops a theoretical matrix to be used a
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s an analytical framework for positioning any discussion of rural radio as a development communication pathway. Building on rural radio case studies from the world over, the discussion propounds three trajectories encompassing linear-external, shared-bottom up and self-bottom up approaches, which formulate a matrix for understanding the use of rural radio in development." (Abstract)
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"New media are powerful but have mixed effects on political organizations. To identify these consequences, we need to continue devising new frameworks of analysis. Knowing more about how new media relate to each other and to traditional media is critical. Being sensitive to the differences between,
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and relationships among, the various kinds of new media is also important. Blogs are different from text messages, and both are different from social networking sites. Categorizing these media in terms of their form and likely consequences would help advance research and policy. The consequences of new media for political polarization are especially important. Understanding when new media can have the one or the other consequence is key to future research and policy. Better research tools are urgently needed. Although some highly promising tools exist, they need to be developed so that they can parse languages other than English. New tools that can identify the tone of communication would help greatly but would also require major technological advances. The disparity between publicly available data on new media and those held by private companies (or, in some cases, publicly owned companies in other countries) is considerable. Public-private partnerships, or initiatives sponsored by well-respected nongovernmental bodies, are needed to create frameworks that would allow research on the consequences of new media." (Summary)
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"We present our experience of gender as female ICT4D researchers. We highlight our field experiences and comment on our perceptions of how being a woman and performing our female identity has influenced our own ICT4D research. We discuss how gender tensions are further compounded by the researcher
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s own physical and social characteristics, such as race, age, social class, and skin color. We apply the lens of reflexivity and performativity to examine critically and explore analytically our field experiences. We end with practical observations about our collective experience." (Abstract)
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"In responding to some of the major narratives in the literature on information communication technologies and development, this article attributes the relatively poor ICT policy outcomes in Africa, particularly regarding the deployment of information and communication technologies for poverty allev
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iation, to the paucity of critical research that acknowledges the political dimensions of policy reform and economic regulation. Such research would be able to more meaningfully inform and capacitate policy formulation, regulatory practice, and business operations to produce positive growth and development outcomes. The essay argues that the purely economic analyses of ICT sector reform that dominate the literature on Africa fail to explain why, in the face of global evidence of the success of the reform paradigm of regulated competition—which has successfully driven increased penetration of information and communication technologies at lower and lower prices across the world—in Africa, communications sector reform has been so uneven and often resisted. Political economy approaches that highlight the political context in which economic reforms take place seem to have greater explanatory value. Rather than focusing on market reforms only, analyses of the interaction of state and market, and the interplay between various sector institutions may better explain how reform is faciliated or constrained." (Abstract)
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"This collection of essays by internationally-acclaimed scholars from around the world aims to stimulate a debate about the imperatives for internationalizing media studies by broadening its remit, including innovative research methodologies, taking account of regional and national specificities and
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pedagogic necessities warranted by the changing profile of students and researchers and the unprecedented growth of media in the non-Western world." (Publisher description)
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"If radio and film were the emblematic media of the Maoist era, television has rapidly established itself as the medium of the "marketized" China and in the diaspora. In less than two decades, television has become the dominant medium across the Chinese cultural world. TV China is the first antholog
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y in English on this phenomenon. Covering the People's Republic, Hong Kong, Taiwan, and the Chinese diaspora, these 12 original essays introduce and analyze the Chinese television industry, its programming, the policies shaping it, and its audiences." (Publisher description)
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"Through the technique of meta-analysis, this study investigates the scholarly articles appearing in peer-reviewed online and offline journals that address the topic of communication and development from 1998 to 2007 to determine publication trends in the field. The research was prompted by the sens
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e that development was moving off the research agenda of most communication scholars. This seemed surprising in the era of globalization and it was decided to examine the literature for evidence. The study finds that published studies have moved away from mass communication and toward ICTs’ role in development, that they infrequently address development in the context of globalization and often continue to embrace a modernization paradigm despite its many criticisms. In addition, International Communication Gazette was found to be the only mainstream communication journal to include a significant number of articles on development communication." (Abstract)
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"This article reports the findings of a review and methodological critique of 96 Latin American empirical studies on television reception published between 1992 and 2007 in the most important journals of the region. The analysis compares the studies according to their theoretical approach, the resea
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rch technique used, their sample size, the type of audience members studied, the type of television content researched and the scholars mentioned the most in their references. Findings show that Cultural Studies is by far the most popular theoretical approach in Latin American audience research, and that two of the topics covered the most were television and daily life and the importance of social and cultural mediations. The article also concludes that many studies lack a solid methodological base. Morley, Orozco, Martín-Barbero, García-Canclini and Lull were the scholars mentioned the most in the reference sections. The article ends with a diagnosis of the strengths and weaknesses of current Latin American empirical research on television audiences and points out the need for more methodological rigor and more emphasis on the analysis of ideological readings and impact." (Abstract)
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"This is a book about radio and the relatively new subject of radio studies. In fact, it is the first book to have the words ‘radio studies’ in its title. Radio itself has been the subject of research and writing since it was invented at the beginning of the last century. Much of that published
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work concerns the technical dimension of radio, but there is also a significant body of work on, for example, radio history, on the nature of speech on radio, on radio drama and so on. This body of writing is fairly puny in comparison with the literature on film and television but it is important nonetheless. Turning to the slightly more introspective aspect of this book, the consideration of radio studies itself, the published literature is almost non-existent. Very few writers have turned their attention to the nature of this subdivision of media or communication studies and I hope that what follows will take a step in that direction [...] The concepts chosen here are derived from two sources. The first source is the business of producing radio itself; this includes the genres and styles of programming (the phone-in, news, comedy and so on) and other central ideas and practices of the radio industry (for example the radio format, the audience, radio journalism). These are terms which are used in the radio industry itself and so have a professional currency. The second source for my list comes from writing about radio from within the academic field of media studies, including radio studies. So, for example, the idea that radio is an ‘intimate’ medium is a recurrent theme in the radio studies literature, as is the ‘liveness’ of radio and the idea of the radio DJ’s ‘persona’. These are not terms, however, often used in the radio industry but belong to the critical discourse about the medium which tries to make sense of it from the outside. In addition there are a few concepts here which are not radio specific; the concept of the ‘imagined community’ was not developed with radio in mind but appears in a number of books on the subject. Other examples in this category are public service broadcasting, propaganda and development [...] (Introduction, page 1-2)
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