"The study explains how strategists set campaign objectives based on input from their political clients, then delegate political marketing responsibility to a team of digital influencers and fake account operators. These operators infiltrate online communities, artificially trend hashtags to hijack mainstream media attention, and disseminate disinformation to silence enemies and seed revisionist history narratives. While the Philippine public’s moral panic about fake news is often directed at high-profile digital influencers and celebrities such as Mocha Uson who are seen to incite political divisiveness and harass journalists, Ong and Cabañes argue that the real chief architects of disinformation are hiding in plain sight—wearing respectable faces as leaders in their industry while sidestepping accountability." (http://newtontechfordev.com)