Document details

Coalitions for Change: Collective Action, Better Media Ecosystems

Protecting Independent Media for Effective Development (PRIMED) (2021), 32 pp.
"This learning brief provides an overview of the rites of passage that coalitions may experience as they attempt to chart their way through what is often unknown territory. The findings of the PRIMED workshop suggest that, via media development agencies, they can tap into a wealth of local and international experience which can help shape new initiatives and give them impetus. Balancing inclusion with focus is a particular challenge as alliances attempt to cater to multiple agendas and accommodate conflicting viewpoints. The risks of coalitions falling victim to infighting, disenchantment, funding gaps and political capture are very real. Nevertheless, the approaches highlighted in this document have proven their worth. Coalitions worldwide have marked up an impressive tally of achievements ranging from greater protections for media practitioners to the introduction of new legislation that supports regulation and decriminalises libel. They have helped forge lasting links between stakeholders and sectors that previously had limited experience of cooperation and even considered themselves to be diametrically opposed." (Conclusion, page 13)
What is a coalition? 4
Why do we need coalitions? 5
Architecture of coalitions, 5
Leadership, 6
Evolution, 7
Support from the international community, 8
Methods, tools and techniques, 9
Sustainability, 10
Common challenges, 11
Conclusion,13
Model theory of change, 14
Case study 1: Coalition Building for Press Freedom in Somalia, 16
Case study 2: Media Alliance of Zimbabwe, 18
Case study 3: Pakistan Journalists’ Safety Coalition, 20
Case study 4: Media Freedom in Zambia, 22
Case study 5: Declaration on Media Freedom in The Arab World, 24
Case study 6: Media Advocacy Coalition, Republic of Georgia, 26