Digital Vs Traditional Media Consumption: Analyzing Time Devoted to Online and Traditional Forms of Media at a Global Level, as Well as by Age and Across Countries
GlobalWebIndex (2019), 40 pp.
"In this report, GlobalWebIndex offers a unique perspective on day-to-day media consumption behaviors by age and across 41 markets – analyzing how much time people are spending online, tracking the types of media they are consuming and assessing the share of time spent on digital versus traditional forms of television and print press." (Introduction)
Definitions, 3
Key stats and trends, 4
Global trends in media consumption, 5
Media consumption by age, 14
National differences in media consumption, 20
Traditional vs digital: TV, radio and press, 28
Notes on methodology, 38
Key stats and trends, 4
Global trends in media consumption, 5
Media consumption by age, 14
National differences in media consumption, 20
Traditional vs digital: TV, radio and press, 28
Notes on methodology, 38
