Handbook of Political Communication Research
Mahwah, N.J: Lawrence Erlbaum Associates (2004), xviii, 541 pp.
Contains index
Series: LEA's Communication Series
ISBN 0-8058-3774-4 (hbk); 0-8058-3775-2 (pbk)
"The Handbook of Political Communication Research is a benchmark volume, defining the most important and significant thrusts of contemporary research and theory in political communication. Editor Lynda Lee Kaid brings together exemplary scholars to explore the current state of political communication research in each of its various facets. Reflecting the interdisciplinary nature of political communication scholarship, contributions represent research coming from communication, political science, journalism, and marketing disciplines, among others." (Publisher description)
I. THEORIES AND APPROACHES TO POLITICAL COMMUNICATION
1 Theoretical Diversity in Political Communication / Everett M. Rogers, 3
2 Political Marketing: Theory, Research, and Applications / Bruce I. Newman and Richard M. Perloff, 17
3 Methodological Developments in Political Communication Research / Doris A. Graber, 45
4 Fragmentation of the Structure of Political Communication Research: Diversification or Isolation? / Yang Lin, 69
5 Design and Creation of a Controlled Vocabulary for Political Communication / Kathleen J. M. Haynes, 109
II. POLITICAL MESSAGES
6 Rhetoric and Politics / Bruce E. Gronbeck, 135
7 Political Advertising / Lynda Lee Kaid, 155
8 Political Campaign Debates / Mitchell S. McKinney and Diana B. Carlin, 203
III. NEWS MEDIA COVERAGE OF POLITICS, POLITICAL ISSUES, AND POLITICAL INSTITUTIONS
9 News Coverage of Political Campaigns / Girish J. Gulati, Marion R. Just, and Ann N. Crigler, 237
10 Agenda-Setting Research: Issues, Attributes, and Influences / David Weaver, Maxwell McCombs, and Donald L. Shaw, 257
11 Gatekeeping and Press-Government Relations: A Multigated Model of News Construction / W. Lance Bennett, 283
12 The Presidency and the Media / Amy McKay and David L. Paletz, 315
IV. POLITICAL COMMUNICATION AND PUBLIC OPINION
13 The Spiral of Silence and the Social Nature of Man / Elisabeth Noelle-Neumann and Thomas Petersen, 339
14 Knowledge as Understanding: The Information Processing Approach to Political Learning / Mira Sotirovic and Jack M. McLeod, 257
15 Mediating Democratic Engagement: The Impact of Communications on Citizens' Involvement in Political and Civic Life / Michael X. Delli Carpini, 395
16 Women as Political Communication Sources and Audiences / Dianne G. Bystrom, 435
V. INTERNATIONAL PERSPECTIVES ON POLITICAL COMMUNICATION
17 Political Communication Research Abroad: Europe / Christina Holtz-Bacha, 463
18 Political Communication in Asia: Challenges and Opportunities / Lars Willnat and Annette J. Aw, 479
VI. NEW TRENDS IN POLITICAL COMMUNICATION CHANNELS AND MESSAGES
19 Changing the Channel: Use of the Internet for Communicating About Politics / John C. Tedesco, 507
1 Theoretical Diversity in Political Communication / Everett M. Rogers, 3
2 Political Marketing: Theory, Research, and Applications / Bruce I. Newman and Richard M. Perloff, 17
3 Methodological Developments in Political Communication Research / Doris A. Graber, 45
4 Fragmentation of the Structure of Political Communication Research: Diversification or Isolation? / Yang Lin, 69
5 Design and Creation of a Controlled Vocabulary for Political Communication / Kathleen J. M. Haynes, 109
II. POLITICAL MESSAGES
6 Rhetoric and Politics / Bruce E. Gronbeck, 135
7 Political Advertising / Lynda Lee Kaid, 155
8 Political Campaign Debates / Mitchell S. McKinney and Diana B. Carlin, 203
III. NEWS MEDIA COVERAGE OF POLITICS, POLITICAL ISSUES, AND POLITICAL INSTITUTIONS
9 News Coverage of Political Campaigns / Girish J. Gulati, Marion R. Just, and Ann N. Crigler, 237
10 Agenda-Setting Research: Issues, Attributes, and Influences / David Weaver, Maxwell McCombs, and Donald L. Shaw, 257
11 Gatekeeping and Press-Government Relations: A Multigated Model of News Construction / W. Lance Bennett, 283
12 The Presidency and the Media / Amy McKay and David L. Paletz, 315
IV. POLITICAL COMMUNICATION AND PUBLIC OPINION
13 The Spiral of Silence and the Social Nature of Man / Elisabeth Noelle-Neumann and Thomas Petersen, 339
14 Knowledge as Understanding: The Information Processing Approach to Political Learning / Mira Sotirovic and Jack M. McLeod, 257
15 Mediating Democratic Engagement: The Impact of Communications on Citizens' Involvement in Political and Civic Life / Michael X. Delli Carpini, 395
16 Women as Political Communication Sources and Audiences / Dianne G. Bystrom, 435
V. INTERNATIONAL PERSPECTIVES ON POLITICAL COMMUNICATION
17 Political Communication Research Abroad: Europe / Christina Holtz-Bacha, 463
18 Political Communication in Asia: Challenges and Opportunities / Lars Willnat and Annette J. Aw, 479
VI. NEW TRENDS IN POLITICAL COMMUNICATION CHANNELS AND MESSAGES
19 Changing the Channel: Use of the Internet for Communicating About Politics / John C. Tedesco, 507
