"With regards to professional role orientations, Brazilian journalists found it most important to report things as they are, to promote tolerance and cultural diversity, to be a detached observer, to let people express their views, and to provide analysis of current affairs (see Table 1). These results express the relevance of the “classic” roles of journalism as indicated by the quite low standard deviations. There was also a consensus among the respondents over the little importance of conveying a positive image of political leadership, being an adversary of the government, and supporting government policy. Most of Brazilian journalists supported politically assertive roles, like advocating for social change, providing information people need to make political decisions, monitoring and scrutinizing political leaders, and supporting national development. On the other hand, the interviewees consider less important to provide entertainment and relaxation, and to monitor and scrutinize business." (Journalistic roles, page 2)