"This publication provides readers with fresh insights into the practice of participatory educational communication. The first section explores the educational potential of community media, reaching from participatory radio campaigns in Sub-Saharan Africa to school radios in Brazil. The second section, "stories of learning", shows the power of experience-based stories through interviews with community stakeholders or through drama and other cultural forms. The third section, "Praxis in Latin America", emphasises the centrality of popular and engaging formats, the importance of blended approaches, and the role of mobile and social media in reinforcing and complementing community-based broadcasting. The fourth section, "Praxis in the Commonwealth", examines strategies for enabling participation, experiences of collaboration at the local level, and the importance of assessing programme outcomes. The final section looks at how broadcasters and other community-based groups can make use of the voice and text functions of mobile telephones across different aspects of educational programming, including content provision, programme logistics and learner support." (CAMECO Update 2-2012)
"The experiences detailed in this publication tell us at least two important things: 1. The models and principles of open and distance learning have great relevance in media-based non-formal learning for development; for example, the need for collaboration between media producers and subject experts, the value of blended approaches, the importance of assessment and the need for quality assurance. 2. Although designing and delivering educational programmes is challenging and requires financial, human and technical resources, content that addresses the real needs of local populations increases the degree of participation and ownership by community stakeholders, builds social capital and contributes directly and indirectly to social and financial sustainability. Community media is in large part about dialogue — between and among citizens and groups from civil society, public and private sectors. Aptly, this publication is also a space of dialogue, bringing together experiences from the Commonwealth and those from Latin America, the cradle of community radio and certainly where it has found one of its most impressive expressions. This resource provides readers with fresh insights into the practice of participatory educational communication using community media, particularly radio and increasingly mobile devices. (Foreword, page v)
PART ONE: THE EDUCATIONAL POTENTIAL OF COMMUNITY MEDIA
1 Participatory Radio Campaigns and Small-Scale Farming Innovations: Promoting Learning and Uptake, 15
2 The Strengthening of Being (Jun Winaq) through Community Radio of the Mayab in Iximulew, 23
3 Tracing a History of Edu-communication in Venezuela with IRFA, 28
4 That Wave Is for Sure: The Radio-School in the Socio-cultural Management of Learning, 33
5 Learning through Traditional Cultural Forms, 38
PART TWO: STORIES OF LEARNING
6 Good Morning, You Are Listening to Community Radio: A Collection of Stories about Listeners in Their Communities, 45
7 From Public Speaking to Community Broadcasting, 50
8 From the Kitchen to the Radio Studio, 54
9 Inspiring HIV Testing in Upington, South Africa, 59
PART THREE: PRAXIS IN LATIN AMERICA
10 DKY FM: Radio on the Street in Nicaragua, 65
11 Training and Social Mobilisation to Combat Violence against Women, 69
12 Minga of the Sun: Communication for Life, 74
13 Joining the Dots: Edu-entertainment for Civic Responsibility and Development in Latin America, 79
14 Paths of Life on the Radio, 84
PART FOUR: PRAXIS IN THE COMMONWEALTH
15 Stories from the Bag of Life, 93
16 The Message Matrix: A Participatory Programme Design Tool, 99
17 Building Partnerships in Educational Programming for Healthy Communities, 112
18 Community Learning Programme in Jamaica and Belize: Synergy and Divergence, 116
19 Leveraging Partnerships to Close the Feedback Loop, 121
20 Pausing to Plan at Kumaon Vani, 124
PART FIVE: TOOLS FOR INTEGRATING MOBILE DEVICES AND TELEPHONY
21 Freedom to Learn: Blending Interactive Voice Response and Radio, 131
22 Tools for Use in Integrating Mobile Phones into Local Educational Programming, 136
23 Facilitating Community Participation with Mobiles and Innovative Solutions, 141
24 Integrating Mobiles into Community Learning Programmes, 145