Playing to the World's Biggest Audience: The Globalization of Chinese Film and TV
London; Berkeley; Los Angeles: University of California Press (2007), x, 341 pp.
Contains illustrations, bibliogr. pp. 313-323, index
ISBN 978-0-520-25133-5 (hbk); 978-0-520-25134-2 (pbk)
Signature commbox: 313:50-General 2007
Introduction: Media Capital in Chinese Film and Television, 1
1 The Pan-Chinese Studio System and Capitalist Paternalism, 29
2 Independent Studios and the Golden Age of Hong Kong Cinema, 47
3 Hyperproduction Erodes Overseas Circulation, 68
4 Hollywood Takes Charge in Taiwan, 85
5 The Globalization of Hong Kong Television, 109
6 Strange Bedfellows in Cross-Strait Drama Production, 133
7 Market Niches and Expanding Aspirations in Taiwan, 151
8 Singapore: From State Paternalism to Regional Media Hub, 176
9 Reterritorializing Star TV in the PRC, 192
10 Global Satellites Pursuing Local Audiences and Panregional Efficiencies, 211
11 The Promise of Broadband and the Problem of Content, 229
12 From Movies to Multimedia: Connecting Infrastructure and Content, 245
Conclusion: Structural Adjustment and the Future of Chinese Media, 269
1 The Pan-Chinese Studio System and Capitalist Paternalism, 29
2 Independent Studios and the Golden Age of Hong Kong Cinema, 47
3 Hyperproduction Erodes Overseas Circulation, 68
4 Hollywood Takes Charge in Taiwan, 85
5 The Globalization of Hong Kong Television, 109
6 Strange Bedfellows in Cross-Strait Drama Production, 133
7 Market Niches and Expanding Aspirations in Taiwan, 151
8 Singapore: From State Paternalism to Regional Media Hub, 176
9 Reterritorializing Star TV in the PRC, 192
10 Global Satellites Pursuing Local Audiences and Panregional Efficiencies, 211
11 The Promise of Broadband and the Problem of Content, 229
12 From Movies to Multimedia: Connecting Infrastructure and Content, 245
Conclusion: Structural Adjustment and the Future of Chinese Media, 269
