"The purpose of this reference publication is to provide meaningful and ready-to-use information to media professionals, decision makers, students, and the general public on the core PSB concepts related to legal, regulatory, financial, and other major issues as recognized by the international professional community. Key notions of PSB such as editorial independence, universality, secured funding free of all pressures, distinctiveness, diversity, representativeness, unbiased information, education and enlightenment, social cohesion, citizenship, public accountability, and credibility, are dealt with in the book." (Foreword, page 7)