Document details

Reporting Water in Southern Africa: A Media Guide to Managing Our Water Resources

Harare: Southern African Research and Documentation Centre (SARDC);Musokotwane Environment Resource Centre for Southern Africa (IMERCSA) (2009), 120 pp.

ISBN 978-0-7974-3650-3

"Most of the current water problems in southern Africa arise from inadequate or improper management of water resources, rather than shortages. Thus it is essential to raise awareness of water availability and use, and of management approaches that are sustainable. A challenge for media practitioners when researching water issues is the problem that accessible sources of information tend to be cluttered with scientific and technical jargon. Statements commonly used in water expert circles often tend to be misunderstood or lose their meaning outside the profession, such as “…Water sustains ecosystems that provide valuable services to both the environment and people.” While water professionals and academics may get their information through peer-reviewed publications, specialist websites and water workshops, the public obtains knowledge of water management from television, radio, newspapers, magazines and sometimes through opinion leaders in their communities. The Internet is also becoming a useful tool in the search for knowledge about water resources due to its ability to offer access to large and varied amounts of information, although this can also be a liability, causing information overload.
Integrated Water Resources Management (IWRM), which is a holistic approach to managing water and related resources, is widely discussed among water academics, practitioners and professionals involved in the management of water resources, who consider water an abundant “good” with social, economic and environmental value. While the IWRM concept is not well appreciated among some policy makers and the public, the media is quickly catching on to reporting the many users and uses, and on the need to foster economic efficiency, social equity and environmental sustainability in water resources management [...] It is thus the intention of this media guide to demonstrate that water reporting is not a technical specialisation but a bread-and-butter debate of today and tomorrow. This guide does not intend to make scientists out of journalists or the public, but to offer a quick reference to the main issues and policies as applied in southern Africa, to suggest ways to cut through the jargon, and to provide further references for reading and contacts for interviews." (Introduction, pages 9-10)