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Book Marketing and Promotion: A Handbook of Good Practice
Key Guides
Oxford: International Network for the Availability of Scientific Publications (INASP) (2001), xv, 366 pp.
"This book fills a gap in book marketing literature, as it focuses on marketing books in developing countries. It is, indeed, "a handbook on good practice". How much should you spend for your marketing budget? How to write effective copy? How much time does it take before the first book reviews appe
...
The Electronic African Bookworm: A Web Navigator
Oxford: African Books Collective, 2nd revised ed. (2000), xii, 238 pp.
This extensive links section offers over 1,500 links, most with short descriptions, highlighting those Web sites and resources that are recommended as good starting points for African writers, scholars and the book professions in Africa. In addition it offers a substantial number of not Africa-speci
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A Handbook of Good Practice in Journal Publishing
Key Guides
London; Oxford: International African Institute; African Books Collective, 2nd revised ed. (1998), xiv, 173 + approx. 50 pp.
"This handbook covers most aspects of journals publishing and journals management, but special emphasis is put on systems management, subscription fulfilment, financial control, and effective marketing and distribution, including a chapter on journals marketing on the internet. It also includes a se
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Publishing and Book Development in Sub-Saharan Africa: An Annotated Bibliography
London: Hans Zell Publishers (1996), x, 409 pp.
"Contains over 2,200 entries covering books, serials, reference sources, reports, papers in edited collections, book-sector studies and similar documents, and periodical articles drawn from literature published in over 360 journals and magazines. Most entries have a short annotation. Supplementary v
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The African Book World and Press: A Directory = Répertoire du livre et de la presse en Afrique
London: Hans Zell Publishers, 4th ed. (1989), xxi, 306 pp.
"Annotated listings of over 4,600 libraries, publishers, booksellers, magazines and periodicals, and major newspapers throughout Africa." (commbox)
Publishing and Book Development in Africa: A Bibliography = L'édition et le développement du livre en Afrique: Une bibliographie
Paris: UNESCO (1984), 143 pp.
"The earliest version of the bibliography, superseded by the 1996 volume, lists titles by topic and region, and includes author, subject, geographical indexes. Cites 685 references, and includes an introductory essay in English and French. It is now also available online, and contains a number of ci
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The African Book World and Press: A Directory = Répertoire du livre et de la presse en Afrique
London: Hans Zell Publishers, 3rd ed. (1983), xx, 284 pp.
"The editors attempt to provide "comprehensive, accurate and up-to-date information, in both English and French, on libraries, publishers and the retail book trade, research institutions with publishing programs, book industry and literary associations, major periodicals and newspapers, government a
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Publishing in Africa in the Seventies: Proceedings of an International Conference on Publishing and Book Development Held at the University of Ife, Ife-Ife, Nigeria, 16-20 December, 1973
Ile-Ife: University of Ife Press (1975), 377 pp.
"The recommandations, summaries of the various sessions, and a selection of the papers read at this conference attended by more than 100 African writers, publishers, booksellers, librarians, printers, and teachers give a succinct account of the history and hopes of African publishing. Among topics d
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The Role of Christian Publishing Houses in Africa Today
"The manager of Daystar Press in Nigeria discusses the activities of Christian publishing houses in Africa: their substantive publishing output, their significance in the development and the encouragement of authorship with commitment, their capacity in the organization of large-scale distribution o
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