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Edutainment Campaigns: Planning & Implementation
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Entertainment Education, Edutainment
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Writing and Producing for Television and Film

New Delhi et al.: Sage, 2nd ed. (2015), xiii 234 pp.
"This book is intended as a guide on the use of the visual media for behavior change communication. It is not intended as a textbook for those just entering the world of television or film writing and production. While there are some reminders of good writing and production techniques for many progr ... more

Entertainment Education Saves Lives and Improves Health: Key Steps to Developing Effective Programs

In: Health Communication: Strategies for Developing Global Health Programs
Do Kyun Kim; Arvind Singhal; Gary L. Kreps (eds.)
New York et al.: Peter Lang (2014), pp. 83-100
"This manual is for media practitioners and social activists who wish to use the power of entertainment and mass media to promote health, human rights and social justice. Drawing on successful stories and case studies from Africa and elsewhere, this manual aims to inspire, give fresh ideas and share ... more

Combating AIDS: Communication Strategies in Action

New Delhi; London; Thousand Oaks: Sage (2003), 225 pp.
"The purpose of this book is to synthesize critical lessons learned about effective HIV/AIDS prevention programs, emphasizing the role of communication strategies. Combating AIDS focuses on communication strategies that could mobilize political action, target high-risk groups, and overcome stigma. T ... more
"In this book Dr Garth Japhet, co-founder of the successful South African edutainment project, Soul City, explains the concept of edutainment and what it involves. The book contains case studies of edutainment projects around the world to illustrate the principles of good edutainment and offers a pr ... more