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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Public Relations Handbook
Dhaka: Management and Resources Development Initiative (MRDI) (2007), 57 pp.
"This PR Handbook has been designed to provide professionals handling public relations and communication activities of corporate houses with a practical and readily useable guide to initiate a public relations program. Numbers of professional tips and issues have been extracted from various professi
...
Capacity Building for NGOs: Making it Work
Oxford: International NGO Training and Research Centre (INTRAC) (2007), 103 pp.
"Knowing how many people visit your site, who they are and what they do while they are there (usage) will help you tailor your site to deliver, share or pull in the information or messages your audiences most need, in the way audiences want to receive and contribute to it. Knowing how easily visitor
...
Visual Methodologies: An Introduction to the Interpretation of Visual Materials
London et al.: Sage, 2nd ed. (2007), xvi, 287 pp.
"This book is an introduction to reading visual culture. It explains which methods are available to the undergraduate student and shows exactly how to use them. The book begins with a discussion of general themes and recent debates, on the meaning of culture and the function of the visual, that offe
...
Building Sustainability for Media Centres: A Handbook on Best Practices
Deep Insights
Copenhagen: International Media Support (IMS) (2007), 52 pp.
"Media centres around the world are facing the same challenges in ensuring long-term sustainability after “start-up” funding from donors ceases. In order to overcome these challenges, a number of centres have pioneered innovative approaches for ensuring financial and institutional viability and
...
Evaluation Framework for Governance Programs: Measuring the Contribution of Communication
Washington, DC: World Bank, Communication for Governance and Accountability Program (CommGAP) (2007), 16 pp.
This document presents a methodology for evaluating the contribution that communication interventions can make to accountable governance. CommGAP engages in complementary programme areas in an effort to amplify citizen voice; promote free, independent, and plural media systems; and help government i
...
Bildrecherche für Film und Fotographie
Konstanz: UVK (2007), 347 pp.
"Zu einem Artikel, ob gedruckt oder online, gehört meistens ein passendes Bild, und auch ein Dokumentarfilm muss mit entsprechenden Ausschnitten ausgestattet und ergänzt werden. Wo aber finde ich diese Bilder und welches Filmarchiv hat genau die Ausschnitte in seinem Bestand, die ich für meine Do
...
Investigative Reporting: A Handbook for Cambodian Journalists
Phnom Penh: Internews Cambodia (2007), 75 pp.
Assessing Organizational Performance: Self-Help Kit
Ottawa: International Development Research Centre (IDRC) (2007), 111 pp.
Rights, Camera, Action! IP Rights and the Film-Making Process
Geneva: World Intellectual Property Organization (WIPO) (2007), 96 pp.
"This booklet is written from the perspective of the small-size film producer and/or entrepreneur. His economic success depends on matching ideas with talent, obtaining relevant intellectual property (IP) rights and using them to attract finance from commercial film distributors" (introduction, page
...
Manuel de la rédaction: Les techniques journalistiques de base
Paris: CFPJ (2007), 124 pp.
"L'écriture journalistique est une technique et le journalisme, un métier. Recueillir et vérifier des informations, les sélectionner et les hiérarchiser, les écrire efficacement pour des lecteurs, auditeurs, téléspectateurs ou internautes ne s'improvise pas. Pas plus que de livrer à l'heure
...
Defining Indicators of Media Development: Background Paper
Key Guides
Paris: UNESCO, International Programme for the Development of Communication (IPDC) (2007), 80 pp.
Provides a mappping of 26 initiatives to develop indicators of media development and their respective methodologies, and analyses these initiatives in terms of their value and relevance to the priorities of the IPDC. The paper also proposes sample indicators and data sources for five principal media
...
A Face for Radio: Radio Station Planning and Design
Focal Press (2007), 247 pp.
"This book explains in easy-to-comprehend language the basic concepts of applicable architectural and interior design elements as guidelines for space planning; building infrastructure; layout schemes for offices and technical facilities; colors, materials, and finishes; lighting; and scheduling. A
...
Die Überschrift: Sachzwänge, Fallstricke, Versuchungen, Rezepte
Berlin: Econ, 4., aktualisierte und erw. Aufl. (2007), 178 pp.
Civic Leadership Blogging Guidebook
International Centre of Excellence for Local eDemocracy (ICELE), 2nd ed. (2007), 82 pp.
"This guide has been compiled from a number of sources, including industry experts on blogging, with a particular focus on civic leadership weblogging. Many of the examples are based on the experiences of a government-backed pilot into blogging in the public sector. The International Centre of Excel
...
Designing Print Materials: A Communications Guide for Breast Cancer Screening
Bethesda, Md.: National Cancer Institute (NCI), International Cancer Screening Network (2007), 113 pp.
"This guide provides background and practical information about the design and development of print materials, with a particular focus on the small media of brochures and letters. This guide will help developers understand basic principles involved in planning a print communication project, learning
...
Handbook on Radio and Television Audience Research
Key Guides
London; New York; Paris: BBC World Service Training Trust; UNICEF; UNESCO, web. ed. with minor corr. (2007), 246 pp.
"This textbook is an excellent introduction to quantitative audience measurement, especially to sampling and designing questionnaires. In addition, qualitative research, data analysis and the follow-up ("how research is used [...] understanding audiences [...] strategic research") are handled as wel
...
Jam! Jugendliche als Medienforscher
Düsseldorf: Landesanstalt für Medien NRW (2007), 28 pp.
Managing Intellectual Property in the Book Publishing Industry: A Business-Oriented Information Booklet
Key Guides
Geneva: World Intellectual Property Organization (WIPO) (2007), 85 pp.
"The World Intellectual Property Organization (WIPO) is pleased to present this introductory guide for publishers who wish to increase their understanding of how to manage intellectual property rights in a business context. The book offers practical information to help publishers both to exploit int
...
