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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
"The primary advantage of in-depth interviews is that they provide much more detailed information than what is available through other data collection methods, such as surveys. They also may provide a more relaxed atmosphere in which to collect information—people may feel more comfortable having a ... more
"This book, compiled by South African experts in community broadcasting with the assistance of many key figures in the sector, traces the two-decade campaign for local-level television in South Africa. It highlights the development of policy, reviews existing international models and spells out the ... more
"Ce guide s’adresse principalement à toute personne qui participe à la réalisation d’un talk-show radiophonique dans une région ou un pays connaissant un conflit. Il se concentre principalement sur les conflits violents entre individus, groupes ou pays, ou qui sont susceptibles de le devenir ... more
"Mit der Gründung ist die kritische Phase für junge Unternehmen noch nicht überstanden. Fast die Hälfte aller Neugründungen muss schon nach wenigen Jahren wieder aufgegeben werden. Die Autorin stellt ein praxisorientiertes und branchenspezifisches Instrumentarium vor, mit dessen Hilfe die Teilb ... more
"This handbook introduces the principles of public awareness-raising with particular emphasis on global efforts to promote awareness of Information Literacy. Information Literacy is defined by the Association of College and Research Libraries in the United States as "the set of skills needed to find ... more

A Quick Guide to Audience Research

Wellington: Original Books (2006), 54 pp.
"This is a short, practically oriented and easy to understand guide through the different methods of audience research. It explains how and why audience research can contribute to the programming of local radio stations, and introduces the basics of quantitative research (ie, sampling, writing a que ... more
"The guide is divided into 7 sections. Each section explores a different aspect of working with the media on gender and education issues, starting with looking at education campaigning in general before focusing on gender issues in education, and the role of advocacy and the media. You will find pra ... more
"This comprehensive insiders view to the world of independent film distribution wipes away the prevalent myths surrounding the process and offers a harsh but useful examination of what is required to get a movie picked up by a distributor. Insider tips from such independent film giants as Mark Cuban ... more