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Countries
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"Hacer comunicación participativa en Radio Vilardevoz es aprender a tomar la palabra, una palabra que ha sido encerrada y empastillada por ser considerada “delirante” o “falta de valor”. Aquí aprendemos que nuestra palabra vale y hacer radio nos permite buscar la forma de hacer llegar nues ... more
"This guide is aimed at helping content creators sharpen their skills and better navigate the storytelling platform(s). It covers blogs, vlogs, podcasts and use of social media. It gives tips on how to be a better storyteller, identifies audiences and how to monetize platforms. It also explains some ... more
"This guide was created to help public relations leaders understand how they can apply data, research, and analytics to uncover insights that inform strategic decision making, improve communication performance, and deliver meaningful business contributions." (Page 6)
"This resource presents options for adapting gender-based violence (GBV) case management in the context of the COVID-19 pandemic so that survivors can continue to access and receive safe and confidential services. It focuses specifically on phone-based case management. In this resource, phone-based ... more
"This set of questions offers a framework for buyers to use when evaluating the offerings of different online sample providers. It updates and replaces the 2012 ESOMAR publication, 28 Questions to Help Buyers of Online Samples. The questions identify the key issues to consider, introduce consistent ... more
"S’il paraît simple de toucher des millions de personnes par Facebook, Twitter, LinkedIn, TikTok et Instagram, il est plus délicat d’en exploiter tout le potentiel. Synthétique et pratique, cet ouvrage vous apporte des idées nouvelles pour utiliser avec succès les réseaux sociaux au quotid ... more

Verlagsmarketing

Frankfurt am Main: Bramann, 3., überarb. und aktual. Aufl. (2021), 163 pp.
"Marketingmaßnahmen bringen Titel erfolgreich auf den Markt. Dass hierzu mehr gehört als gute Werbe-, PR-oder Social-Media-Kampagnen dürfte mittlerweile Gemeingut sein. Entscheidend bleibt die Qualität des Produkts, die den Konsumenten überzeugt. Etabliert ein Verlag darüber hinaus eine Marke, ... more
"The #MMN Smart Migration Guide offers information, discussion topics, and resources to be used by trainers and potential migrants to learn about the impact and consequences of migration. The guide is designed to support individuals in clarifying their goals and in making informed, safer migration d ... more
"The Media Resource Manual 2021 is a good resource for your priests, teachers, youth leaders, lay animators and students, in your diocese, school, parish, or institution. It is a simple guide to help your Media Team in their efforts to write articles and send in news items, feature articles, reflect ... more
"Auch für Social Media gilt: Mehr Aufmerksamkeit und Reichweite gewinnen Sie mit gutem Storytelling! Doch in den sozialen Netzen ticken die Uhren etwas anders, und oft schneller. In diesem Buch gibt Ihnen das erfahrene Autorenteam einen umfassenden Überblick über die Möglichkeiten, Anforderungen ... more
"In this manual, we discuss key disability issues, key messages and principles for journalists wanting to support the human rights of Africans with disabilities. The manual also deals with terminology - it is about using words and that puts the person rather than the disability first. Jounalists wil ... more