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Global Communication: A Multicultural Perspective

Lanham et al.: Rowman & Littlefield, 4th ed. (2025), xxxiv, 443 pp.
"Twenty-four highly accomplished and prominent media scholars representing ten countries provide a survey of international communication, public relations and advertising, implications of globalization, international law and regulation, global culture, propaganda, transnational media, the shifting p ... more
"Brings together diverse issues and expert perspectives of twenty-two notable and accomplished communication scholars, representing eight countries around the world. Together they discuss international communication, public relations and advertising, cultural implications of globalization, internati ... more
"This book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and interna ... more
"This piece examines the historical construction of a Lusophone cultural-linguistic media space and market that spans portions of Europe, Africa, and South America. Beginning with the Portuguese colonization of Brazil and Lusophone Africa in the 17th century and continuing to the contemporary moment ... more
"Der erste Teil geht auf die Anfänge des Auslandsrundfunks in Europa Ende der 1920er-Jahre sowie auf seine Rolle während des Zweiten Weltkriegs ein. Vor diesem Hintergrund wird anschließend die komplexe Gründungsgeschichte der DW nach 1945 dargestellt. Der zweite Teil des Buches beschäftigt sic ... more
"Traces the history of international broadcasting - broadcasting outside national frontiers - from the early days of radio to the present, with a look at the impact of these broadcasts and how they can be measured. The authors also examine some of the problems inherent in the practice, including jam ... more