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Media Use, Media Consumption
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"Este libro muestra los resultados de una investigación cuyo objetivo fue explorar la producción académica sobre Consumos Culturales en la Argentina en el período 2000-2012. Con el fin de poder delimitar el alcance del estudio, en un primer momento se definieron las dimensiones que esta indagaci
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Exploring the Role of Communication in Community Health
London: BBC Media Action (2016), 48 pp.
"This report draws on two studies: first, a nationally representative quantitative survey, and, second, a qualitative study across three locations in Sierra Leone [...] Ninety-five per cent of research participants reported accessing health information in the previous three months – 93% receiving
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Audience Perceptions of Radio Stations and Journalists in the Great Lakes Region
"There are a sizeable number of people who have never had access to any form of media or device. Roughly one in three (34%) respondents have never had access to radio, television, newspapers, internet, or mobile phones. Furthermore, media is less accessible for women than it is for men. It is more c
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Communication in Sierra Leone: An Analysis of Media and Mobile Audiences
London: BBC Media Action (2016), 52 pp.
"The survey indicates that radio remains the most widely accessed broadcast platform in Sierra Leone. In all, eight out of 10 (81%) Sierra Leoneans have access to radio, and 47% listen to it daily. Radio listenership is fractured, however, with no single station able to reach a national audience. Ar
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Media Consumption in Iraq
Broadcasting Board of Governors (BBG); Gallup (2016), 52 slides
"Key takeaways: Internet use is increasing rapidly, but not replacing TV; Increases vary significantly by province; Internet trends will change as Iraqi government and ISIS vie for control of media." (Slide 32)
"Kurds live in a different media environment and rely primarily on Kurdish language TV; D
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"As in much of the Arab World, satellite TV is almost ubiquitous in Iraq, present in 97.3% of households (versus 35.1% with radio and 50.4% with the Internet). Ethnic Kurds and those with a college degree are much more likely t han other Iraqis to have Internet access at home; those living in Anbar
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Mediennutzung und Lebenswelten: Ergebnisse der ARD/ZDF-Langzeitstudie Massenkommunikation
Media Perspektiven, issue 10 (2015), pp. 427-441
"Radio und Fernsehen sind unverändert die Leitmedien in allen Lebenswelten. Sie bleiben die meistgenutzten Medien in allen Milieus. Das Internet hat in den avantgardistischen Milieus der Performer und des expeditiven Milieus die höchste Reichweite. Tageszeitungen erreichen diese Milieus nur noch i
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Online Video Forecasts 2015
London: ZenithOptimedia (2015), 85 pp.
"This report gives forecasts for online video spend and consumption, where available, for 40 markets in which online video is at varying stages of development. From markets such as Singapore, where 85% of the population claims to access online video (according to GlobalWebIndex, 2014), to countries
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Afghan Media in 2014: Understanding the Audience
Altai Consulting; Internews (2015), 169 pp.
"In 2014, competition in the Afghan media sector has increased in order to attract diminishing advertising revenue. This has led to increased professionalization and a certain degree of segmentation with the introduction of specialist, niche channels. The pace of development of new outlets has slowe
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Media Use in Vietnam
Broadcasting Board of Governors (BBG); Gallup (2015), 2 pp.
"Vietnam's government-run VTV television network continues to dominate the country's media landscape. However, the current survey also points to a powerful generational shift in media use toward online news sources and less dependence on state TV. This trend is perhaps more clearly reflected in the
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"TV remains the main news source for the majority of population – 85% of respondents say they have watched TV news during last 30 days. For the last year TV audience has slightly decreased (-8%), and, though in general other sources of information are much less popular, for people under age of 35
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Media Messaging and its Impact on Afghan Women: Survey Report
Cooperation for Peace and Unity; Afghan Women Rights (2015), 48 pp.
"Television remains the most popular medium in all provinces surveyed and among the different groups of respondents. It is also the most preferred source of information, followed by Radio. A great majority of the population watches TV on a daily basis. More than half of the population spends between
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Afghanistan at a Glance: Findings from the World Poll. Media Use for News in Afghanistan
Gallup; Broadcasting Board of Governors (BBG) (2015), 40 slides
"Afghanistan had the highest rate of suffering in the world for 2013 and 2014. Those with a post-secondary education are the most avid media users for news overall. Highly educated Afghans were more likely to use TV, radio, Internet, SMS, and social media on a daily basis for news than other segment
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"Six in 10 respondents (62%) access news media daily. Radio remains the leading source of news but is declining in importance as television and the Internet build their audiences. A solid majority (57%) of Africans demand press freedom, endorsing the media’s right to publish what it wants without
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After the Revolution: Libyan and Tunisian Media Through the People’s Eyes
London: BBC Media Action (2015), 60 pp.
"Libya’s contested and, at times, chaotic political scene is reflected in its media, which represents a range of political and vested interests, sparking narrative and counter narrative. Ultimately, it has left people frustrated that they cannot access the information that they need. In Tunisia, t
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Consumo radial y televisivo 2015
Lima: Consejo Consultivo de Radio y Televisión (CONCORTV) (2015), 18 pp.
Media Consumption Forecasts 2015
London: ZenithOptimedia (2015), 192 pp.
"This report surveys the changing patterns of media consumption in 65 countries across the world, and forecasts how the amount of time people allocate to different media will change between 2014 and 2017. It measures the amount of time spent reading newspapers and magazines, watching television, lis
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Media Use in the Middle East 2015: A Six-Nation Survey
Qatar: Northwestern University in Qatar (2015), 73 pp.
"Especially notable in the 2015 study is that most people access the internet on their phones rather than by laptop or desktop computers. That’s true in every country in our sample, except Egypt, where an ailing economy has slowed the adoption of new technologies common elsewhere in the region and
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