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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Nonprofit-PR
Konstanz: UVK (2007), 319 pp.
"Ulrich Brömmling gibt in seinem vorliegenden Buch eine Einführung in die Presse- und Öffentlichkeitsarbeit von gemeinnützigen Organisationen: Vom Kommunikationskonzept und den Zielgruppen über den Internetauftritt bis zu rechtlichen Aspekten. Im praxisorientierten Ratgeber „Nonprofit-PR“ z
...
Cómo crear una serie de televisión
Madrid: T&B Editores (2007), 174 pp.
"Con un estilo ameno, práctico y divertido, Cómo crear una serie de televisión se presenta como un manual que tiene como referente las series más conocidas de la televisión mundial. Además en este libro encontrarás multitud de ejemplos y curiosidades. ¿Sabías que Bryan Singer creó al Dr. G
...
Assessing Organizational Performance: Self-Help Kit
Ottawa: International Development Research Centre (IDRC) (2007), 111 pp.
Die Überschrift: Sachzwänge, Fallstricke, Versuchungen, Rezepte
Berlin: Econ, 4., aktualisierte und erw. Aufl. (2007), 178 pp.
Creating Powerful Radio: Getting, Keeping and Growing Audiences
Oxford: Focal Press (2007), xvi, 340 pp.
Words to Action: Investigative Reporting on Corruption. A Guide for Media Professionals
Redfern; Colombo: International Federation of Journalists (IFJ); Free Media Movement (FMM) (2007), 23 pp.
"In this handbook we aim to define the issues of corruption, put them into the context of Sri Lanka, and explore the media’s role in exposing corruption and encouraging accountability. We present and analyse the findings of our research into corruption investigative reporting (CIR) in the Sri Lank
...
Handbook on Radio and Television Audience Research
Key Guides
London; New York; Paris: BBC World Service Training Trust; UNICEF; UNESCO, web. ed. with minor corr. (2007), 246 pp.
"This textbook is an excellent introduction to quantitative audience measurement, especially to sampling and designing questionnaires. In addition, qualitative research, data analysis and the follow-up ("how research is used [...] understanding audiences [...] strategic research") are handled as wel
...
Your Guide to Marketing Books in the Christian Marketplace
Charlotte, North Carol.: Crest (2006), 192 pp.
Assessing Media Education: A Resource Handbook for Educators and Administrators
Mahwah, N.J.: Lawrence Erlbaum Associates (2006), 586 pp.
Information and Communication for Natural Resource Management in Agriculture: A Training Sourcebook
Rome: FAO (2006), vii, 131 pp.
British Muslims: Media Guide
British Council (2006), 73 pp.
"This publication gives an account of Britons who feel themselves to be the target of antagonism. A joint enterprise of the British Council and a number of Muslim organisations, the book is written in the belief that much hostility and negativity is founded in, and fostered by, misunderstanding. It
...
Bua Fela
Key Guides
Johannesburg: Sharp Sharp Media (2006), 88 pp.
"Bua Fela is a tool for broadcasters who create radio for children and with children. According to the authors, Bua Fela offers the following: techniques for involving children in media production; sound advice for starting youth programmes at a community radio station; tips on how to get children t
...
Community-based disaster risk management and the media
Bangkok: Asian Disaster Preparedness Center (ADPC) (2006), vii, 187 pp.
Getting into the kitchen: Media strategies for research
London: Panos London (2006), 13 pp.
"In the words of a South African researcher, the media can help research become linked to policy processes by “getting you into the kitchen, being part of the soup-making”. This paper explores the roles the media play and looks at the linkages between policy, research and media. It considers som
...
Cartoons zeichnen: Handbuch für den angehenden und fortgeschrittenen Comiczeichner
Köln: Evergreen (2006), 1192 pp.
HIV/AIDS Media Guide: IFJ Media Guide and Research Report on the Media's Reporting of HIV/AIDS
Key Guides
Brussels: International Federation of Journalists (IFJ) (2006), 27 pp.
"The guide is divided into three parts: the basics, the media and more about HIV. It provides answers to frequently asked questions about HIV and AIDS, treatments and diagnoses. Other sections cover the history of the virus, transmission, treatments, opportunistic infections and a chronological acco
...
Successful Self-Publishing in South Africa
Cape Town: Ihilihili Press, 2nd revised ed. (2006), 140 pp.
"A practical step-by-step guide for self-publishers how to run a successful publishing operation, from manuscript preparation, design and production, through to distribution and marketing and promotion." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2511)