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"In the first volume of ‘The News Manual’ we concentrate on the basic skills of journalism. We start with a chapter describing in simple terms what news is, then take you step-by-step through the process of structuring and writing a news story. In the middle chapters we give guidance on writing ... more
Describes simple, low-cost techniques for the effective collection of social and economic information, addressing such issues as study design, management and information, fieldworker selection, training and supervision.
A compilation of tutor's notes, lesson materials and handouts from training courses conducted by UNESCO and field-tested at courses held in Africa, Asia and the Caribbean, and containing a wide variety of illustrations, models, sample forms and charts that can be photocopied or made into OHP slides. ... more
"This book focuses on designing audience-responsive messages for use in developing countries. Author Bella Mody explains an audience research-based methodology to bridge the cultural and informational distance between senders and receivers. The introductory background against which the author review ... more
"Ein Bild sagt mehr als 1000 Worte. Das stimmt, aber leider nur in ganz wenigen Bereichen, wo die Gestalt, die oberflächliche Beschaffenheit der Dinge im Brennpunkt der Betrachtung steht. Meist ist es aber andersherum, Worte sind viel aussagekräftiger und als Kommunikationsmittel viel universeller ... more
"Many countries are now reporting data which indicate high access to immunization services (good BCG, DPT1, and 0PV1 rates) but lower complete coverage, due to dropouts. Dropouts reflect a problem in one or both of two areas: service barriers (such as missed opportunities to vaccinate); and consumer ... more

El periódico comunitario

Quito: CIESPAL (1990), 28 pp.