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Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Evaluating Public Relations: A Guide to Planning, Research and Measurement
London et al.: Kogan Page, 3rd ed. (2014), viii, 199 pp.
"Operating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions. Evaluating Public Relations advises PR practitioners at all levels on how to demonstrate clearly a
...
Rassembler les générations par le biais de la radio
Paris: UNESCO (2014), 61 pp.
¿Cómo hacer un diagnóstico de comunicación social? Pistas para desarrollar estrategias exitosas
Key Guides
Lima: Oxfam (2014), 61 pp.
"Esta guía aclara conceptos y brinda herramientas prácticas para identificar las fortalezas y los desafíos que puede enfrentar una organización en materia de comunicación interna y externa. Se trata de una guía práctica que se centra en cómo pasar del análisis de la situación a la acción
...
Rassembler les générations par les biais de la radio: Un guide pratique en provenance de l’Afrique à l’intention des professionnels de la radio qui travaillent avec des enfants et des jeunes
Paris: UNESCO (2014), 61 pp.
"Cette boîte à outils offre aux radios d'Afrique et d'ailleurs des propositions d'approches de programmation participatives afin d'assurer la présence des jeunes dans la radiodiffusion. La publication est divisée en quatre parties qui guident le lecteur à travers un processus étape par étape
...
Responsible Leadership Handbook: For Staff and Boards
Geneva: Globethics.net (2014), 116 pp.
Public Relations: The Basics
London; New York: Routledge (2014), ix, 268 pp.
"Covers the four key phases of public relations campaigns (research, strategy, tactics and evaluation), the history and evolution of public realtions and basic concepts of the profession, including ethics, professionalism and the theoretical underpinnings." (Publisher description)
Television on the Wild, Wild Web: And How to Blaze Your Own Trail
Studio City, Calif.: Michael Wiese Productions (2014), xxi, 182 pp.
"Indie filmmakers have discovered that web television is a fantastic way to break into the industry, creating many opportunities. This book walks you through the crucial steps on how to fund, film, market, and distribute your web series opus." (Back cover)
"The dangers of hate speech in journalism are well-known and can have tragic consequences. In response, the Ethical Journalism Network launched the Turning the Page of Hate campaign in 2014 to mark the 20-year anniversary of the Rwandan genocide. As part of the campaign, the EJN has created a 5-poin
...
"The four Pulitzer Center projects highlighted in this guidebook are powerful examples of solutions-oriented reporting—and proof that when done well, such projects get the traction they deserve. For Amy Maxmen, the topic was malaria, new thinking regarding an effective method of malaria prevention
...
Pocket Guide to Reporting on Disability in Indonesia
Jakarta: International Labour Organization (ILO) (2014), 50 pp.
"This guide has been created to provide a practical resource to media professionals interested in reporting on the issues facing people with disabilities in Indonesia. It is a ‘one-stop’ source for information on global disability statistics, and provides practical guidance on appropriate termin
...
Media Ethics in the Age of Social Media
Kuala Lumpur: Asia-Pacific Institute for Broadcasting Development (AIBD) (2014), 174 pp.
"This publication [...] deals with the major ethical challenges facing journalists and other media practitioners in an environment in which social media has been assuming increasing importance and influence. By providing guidelines on how to deal with these challenges, this publication can serve as
...
Social Innovation Camps and Labs: Lessons from Internews' Experience
Washington, DC; Arcata, Calif.: Internews (2014), 54 pp.
"Takes a broad look at the Innovation Camps and Labs convened by Internews during 2011 and 2012. It identifies what they can achieve, how best to run the events, and pitfalls to avoid. The study focuses on these key questions: The organization and process of the Innovation Camps/Labs: what were the
...
The Media Business for Pioneers: How to Attract Advertisers and Media Planners
Berlin; Amsterdam: Plural Media Services; Media in Cooperation and Transition (MiCT); DOEN Foundation (2014), 109 pp.
"Why is advertising crucial for sustainability of independent media, and does it influence content? What makes advertisers choose certain media? Who within a company decides on advertising? How influential are media agencies? And how can media organisations conduct or commission audience research? T
...
La communication associative
Marseille: Panos Europe (2014), 43 pp.
ICTs for Monitoring and Evaluation of Peacebuilding Programmes
Search for Common Ground (2014), 43 pp.
"The paper focuses on exploring the application of the following ICTs: mobile technology, social media, big data, the digitization of surveys, and tools to better visualize data. Each section outlines a series of resources and some advantages and drawbacks to utilizing the new technology for M&E pur
...
