"This book presents conceptual and methodological issues related to the use of communication in order to facilitate participation among stakeholders in natural resource management (NRM) initiatives. It also presents a collection of chapters that fo
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cus on participatory development communication and NRM, particularly in Asia and Africa. There are many approaches and practices in development communication, and most of them have been implemented in the field of environment and natural resource management. But, even when considering participatory approaches in NRM, communication is often limited to information dissemination activities that mainly use printed materials, radio programmes and educational videos to send messages, explain technologies or illustrate activities. These approaches, with their strengths and weaknesses, have been well documented.
Participatory development communication takes another perspective. This form of communication facilitates participation in a development initiative identified and selected by a community, with or without the external assistance of other stakeholders. The terminology has been used in the past by a number of scholars to stress the participatory approach of communication in contrast with its more traditional diffusion approach. Others refer to similar approaches as participatory communication for development, participatory communication or communication for social change.
In this publication, participatory development communication is considered to be a planned activity that is based on participatory processes and on media and interpersonal communication. This communication facilitates dialogue among different stakeholders around a common development problem or goal. The objective is to develop and implement a set of activities that contribute to a solution to the problem or the realization of a goal, and which support and accompany this initiative. This kind of communication requires moving from a focus on information and persuasion to facilitating exchanges between different stakeholders to address a common problem, to develop a concrete initiative for experimenting with possible solutions, and to identify the partnerships, knowledge and materials needed to support these solutions." (Preface)
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"This study outlines a strategy for information and communication technology (ICT) development in Sub-Saharan Africa that will further the reform agenda to facilitate deployment of ICT infrastructure, and encourage the development community to supp
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ort African governments in this regard. With a revitalized approach to ICT sector development in Sub-Saharan Africa, the World Bank Group is poised to support further reform of the telecommunications sectors in the region. The strategy builds on the earlier reform agenda in the sector by leveraging the achievements to date of Sub-Saharan African countries to advance the essential goal of increasing the continent’s connectivity.
In its renewed efforts, the World Bank will emphasize developing and enhancing the capacity of Africa’s ICT institutions—including regulators, ministries, and regional bodies—to lead the development of an interconnected region and to implement sustainable regional strategies for integration and knowledge sharing. Of particular concern is the ability to bring rural areas into the national, regional, and global economies, thus creating new opportunities for the world’s poorest citizens." (Back cover)
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"Dans les démocraties africaines encore fragiles et à citoyenneté postulée, ce livre, en prenant l’exemple du Sénégal, pose la question des mass média sénégalais dans la perspective historique de leur émergence, dans leurs tiraillements
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ontologiques (tradition ou modernité) et dans leurs orientations parfois contradictoires; le tout sous-tendu par la question prospective de leur devenir. Les mass média sénégalais, malgré leur foisonnement, sont encore en quête de leur identité. Des spécialistes se sont penchés avec intérêt sur les contradictions qui traversent cette presse, dont le rôle considérable joué dans les avancées démocratiques du pays, avec en point culminant, l’alternance politique survenue en 2000, est unanimement reconnu. Cependant, ce foisonnement exceptionnel et ce rôle incontestable ne sont pas forcément signe de maturité; dans une certaine mesure, les mass média sénégalais s’inscrivent dans un processus de maturation encore non abouti, malgré la croissance exponentielle des titres. Les medias sénégalais sont, en effet, tributaires d’un environnement social, économique et juridique qu’il est nécessaire de pénétrer pour comprendre leur dynamique propre et leurs difficultés, comme la contradiction entre oralité et nouvelles technologies qui n’est pas la moindre." (Préface, page 9-10)
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"Organisation de la Direction Nationale de l'Information et de la Presse — Le Service de Presse (édition de publications sur le Sénégal) — Le Service Photo-reportage photographique sur les événements nationaux — Le Service Cinéma (actualité sénégalaise) — Le Service de l'Information
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régionale (collecte et distribution de nouvelles sur le plan local)." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 1614, topic code 072.1)
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